Tim Hortons Releases New Larger Cup Size
Need more coffee in the morning to wake you up? Tim Hortons knows where you're coming from.
The coffee and donut chain announced on Monday that it will be releasing on January 23rd a new 24 oz extra-large cup of coffee. The current extra-large, a mere 20 oz, will now be a large. The chain is not getting rid of its smallest cup, which comes in at a teeny, tiny 8 oz.
"By shifting the sizes, we're able to provide coffee lovers with a full range of five size options: from extra small, all the way up to the new extra large," said Dave McKay, Tim Hortons' director of brand marketing for beverages. Prices of existing sizes will stay the same the chain said in a release.
Tim Hortons has launched a number of new products in recent months. The chain began brewing espresso-based drinks in November to try to stay competitive with fast food and coffee rivals McDonalds and Starbucks. Earlier in the fall, Tim Hortons expanded its menu offerings and began selling lasagna.
Massive cups of coffee aren't anything new. Starbucks got attention when it launched its Trenta size last year. That cup is 31 oz but only available for the chain's cold drinks.
24 Oz. Cup
Tim Hortons' <a href="http://www.huffingtonpost.ca/2012/01/16/tim-hortons-releases-larger-cup-coffee_n_1208677.html" target="_hplink">extra-large 24 oz. cup of coffee</a> might be enough for the amateur coffee drinkers, but we're holding our breath until they roll out a keg. <em>Photo credit: Tim Hortons Inc. </em>
Tim Hortons went head-to-head with Starbucks for coffee market domination when it started <a href="http://www.thestar.com/business/article/1079694--tim-hortons-to-offer-real-espresso-at-2-a-cup" target="_hplink">serving up espresso-based coffees</a>, including lattes, mocha lattes and cappuccinos for around $2 or less. <a href="http://www.torontolife.com/daily/daily-dish/caffeine-high/2011/11/16/tim-hortons-espresso-stuart-ross/" target="_hplink">How do they taste</a>? Well, they cost $2. <em>Photo credit: Tim Hortons Inc. </em>
"Would you like some lasagna with your coffee?" we <a href="http://www.huffingtonpost.ca/2011/10/17/tim-hortons-lasagna_n_1016236.html" target="_hplink">asked</a> back in October. Overwhelmingly, the answer was "No," followed by "ewwww." <em>Photo credit: Lisa Yeung</em>
Real Fruit Smoothies
The health craze is lost on some of us, and according to <a href="http://www2.macleans.ca/2011/05/02/smoothie-operator/" target="_hplink">many</a> <a href="http://www.avivaallen.com/General/tim-hortons-real-fruit-smoothies-buyer-beware.html" target="_hplink">many reviews</a>, Tim Hortons didn't quite get it right either when it introduced its Real Fruit Smoothies.
Double Double Ice Cream
"I'll take two creams and two sugars. And hurry, before it melts!" Timmies teamed up with Cold Stone Creamery to concoct the <a href="http://www.huffingtonpost.ca/2011/08/30/tim-hortons-double-double_n_941875.html" target="_hplink">Double Double ice cream flavour</a> back in August, effectively combining one addiction with another.