The Hockey Night in Canada commentator took to Twitter on Wednesday with a message to players: show some unity and stop using Twitter.
"I miss hockey and I miss doing Coach's Corner. I have some advice for the players. Quit tweeting and talking to the media about how bad Bettman and the owners are," Cherry said on his verified account.
"I know it's hard to control 700 guys but you don't hear the owners speaking out. Jimmy D was slapped a fine.. if he calls the players "cattle" I shudder to think what the hardliners like Jacobs and Snyder think.
"Quit ticking them off, why make them more determined."
Follow Cherry on Twitter @CoachsCornerCBC.
Also on HuffPost