People who live along the eastern end of Danforth Avenue want to transform their area from one dotted with vacant storefronts into a vibrant community.
One thing they're trying is a pop-up store.
It's an idea that stared in Australia but has been catching on in North America.
The small business owner gets the space rent-free - and people from the area pitch in to clean up the space.
In this case it appears to be win-win for the property owner and the retailer.
"When you're leasing a commercial space it usually takes two to three months anyway, so it wasn't a great sacrifice on our part," said owner Gay Stephenson. He likes the concept and says it was an easy financial decision.
For clothes seller Osvaldo Sales it's a chance to test the market.
"It gives someone like me the opportunity to try it out before committing to a lease," he said.
Each weekend there will be a different store.
The hope is that the concept will generate interest, and businesses will want to move in long-term to the fixed-up space.
Jules Porter, one of the community members involved, hopes this is just the first step in a redevelopment of the neighbourhood.
"This is the strip I'd like to walk my kids up and down everyday - and have them feel safe, and have them have lots of places to go," she said.
The pop-up store is on Danforth Avenue, just west of Woodbine. It will be open from noon to 6 p.m. on Saturday and Sunday.Suggest a correction