BUSINESS
12/17/2012 09:25 EST | Updated 02/16/2013 05:12 EST

BlackBerry 10 Preorder Now Available Through Rogers

AP
An attendee at the Blackberry 10 Jam World Tour holds one of the company's DevAlpha devices at their stop in Waterloo, Ontario, Thursday, Aug. 23, 2012. (AP Photo/The Canadian Press, Geoff Robins)
TORONTO - Rogers Communications said Monday its current wireless customers are now able to place orders for BlackBerry 10 devices.

The new BlackBerry 10 devices on offer will be "all-touch" and won't have the physical keyboard that BlackBerry users are used to typing on.

But Rogers (TSX:RCI.B) won't be providing details on pricing, availability or specifications until early in the new year.

Research In Motion (TSX:RIM) has previously said an "all-touch" version of its new phones would be released first, followed by a model with a physical keyboard shortly afterward.

RIM announced separately that it's giving an invitation-only preview of the BlackBerry 10 to more than 120 select government and private-sector customers in a variety of industries.

The two announcements are part of efforts to build interest in a new generation of BlackBerrys in hopes of reviving the Canadian technology company.

The BlackBerry 10 smartphones are seen as make-or-break products for Research In Motion (TSX:RIM), which has faced intense competition from the Apple iPhones and smartphones using the Google Android operating system.

RIM shares closed down 22 cents, or 1.59 per cent, to $13.66 Monday on the Toronto Stock Exchange.

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