VANCOUVER - Vancouver's Pacific National Exhibition is cutting prices and the number of days it's open in an effort to boost attendance.

PNE president Michael McDaniel says prices for general admission and parking will be reduced by 20 per cent, falling to $16 from $20 last year.

The fair will also be open for 15 days instead of the usual 17, closing the first two Mondays of the fair, which are traditionally the slowest days of the annual event.

PNE spokeswoman Laura Ballance says the money saved by the Monday closures will be passed on to fair-goers in the form of lower prices.

Despite the good weather last year, about 760,000 people went to the fair, a drop of 180,000 visitors compared to the 2010 figures.

This year's PNE will run from Aug. 17 to Sept. 2, but will be closed on Monday, Aug. 19 and Monday, Aug. 26.

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  • 1941 PNE Parade

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a> Victor 'David Neon Signs" float

  • 1941 PNE Parade

    BC Electric Float. Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • An elephant featured in the Pacific National Exhibition parade along Hastings Street. Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Aug. 22, 1956 PNE Parade

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1966

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1967

    Oil fired water heater exhibit, presented by Shell at the PNE Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1967

    Oil fired water heater exhibit, presented by Shell at the PNE. Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1974

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1977

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1977

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1979

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • 1979

    Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://vancouver.ca/your-government/city-of-vancouver-archives.aspx" target="_hplink">City of Vancouver Archives</a>

  • Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2000

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a> via Alan Omerovic

  • 2002

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a> via Alan Omerovic

  • 2002

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a> via Alan Omerovic

  • Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2011

    Photo courtesy of <a href="http://www.facebook.com/PNE.Playland" target="_hplink">Facebook: PNE</a>

  • 2012

    Photo courtesy of <a href="http://instagram.com/p/PGEwFsJJXP/" target="_hplink">mrsmelissapalmer </a>via Instagram

  • Gord Schmidt

  • Zain Dharshi

  • Georgia Lee

  • Aaron Speers

  • Shaylene