(Relaxnews) - Passengers flying with Dutch airline KLM can now pay for their tickets via Facebook and Twitter.
It’s the latest innovation out of KLM Royal Dutch Airlines to tie social media sites into the consumer experience.
After making their request, customers will be sent a private message on Facebook or Twitter. Flyers can then select their preferred method of payment and complete the transaction. One of 130 dedicated social media service agents then send a confirmation of payment.
Agents field 35,000 queries on Facebook and Twitter from flyers around the world every week. And recently, the airline gained its 5 millionth Facebook fan making KLM the carrier with the most fans in the world, the airline claims.
Other popular social media brands include Qatar Airways, which boasts 3.6 million fans and Emirates, which has 2.5 million fans.
Meanwhile, KLM also recognized the opportunities presented by professional networking site LinkedIn, when they launched a Meet & Seat program allowing flyers to share their LinkedIn and Facebook profiles with fellow passengers.
Virgin America borrowed a page from KLM’s playbook and launched a similar program in collaboration with geo-locating app Here on Biz this month.
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