Prism Prize: Arcade Fire's Afterlife Named Best Canadian Music Video

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ARCADE FIRE AFTERLIFE
Arcade Fire's Afterlife | YouTube
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Arcade Fire's stunning "Afterlife" video, which we declared last fall was "better than most 2013 movies," was named the the best Canadian music video in the second annual Prism Prize.

The $5000 award went to the music video's director Emily Kai Bock, who was also nominated for another video, "Childhood's End" by Majical Cloudz. Arcade Fire were double nominees, as well, with the Anton Corbijn-directed "Reflektor" getting a nod. The ten nominees were rounded out by Drake's "Started From The Bottom" (directed by X), Young Galaxy's "New Summer" (directed by Ivan Grbovic), Shad's "Fam Jam" (Che Kothari), Hollerado's "So It Goes" (Marc Ricciardelli), Keys N Krates "Dum Dee Dum" (directed by Amos LeBlanc) and Jessy Lanza's "Kathy Lee" (directed by Lee Skinner).

The final nominee, The Belle Game's "River" (directed by Kheaven Lewandowski), also won the viewer-voted Audience Choice Award which was won last year by Arcade Fore's "Sprawll II" directed by (Vincent Morisset).

The Prism Prize also gave the Prism Prize Special Achievement Award for "artistic achievements and exceptional contribution to music video art on a world stage" to Floria Sigismondi and the Arthur Lipsett Award for innovative and unique forays into music video art went to Scott Cudmore and Michael Leblanc.

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Wednesday, March 19, 2014 on The Morning Show