The photo, taken by Terri Bordage Stevens, was posted to Facebook on Friday morning and has since accumulated more than 12,000 likes and almost 5,000 shares.
"I was driving in Halifax by Sobeys Queen Street and made my friend slow down so I could snap this wonderful picture,” Bordage Stevens wrote in the Facebook post. “Now that’s putting your customer first.”
The picture shows a Sobeys employee helping Mary Cogswell, who is legally blind, navigate the icy sidewalks on Queen Street in the city's south end.
Cogswell said employees at Sobeys have been helping her get her groceries home for about five years, regardless of the season.
"They always do that at Sobeys, whoever takes me around there. They walk me home," she said.
Cogswell said it was the staff's idea to help her in the first place.
She learned about the Facebook photo through a friend on Saturday morning.