STYLE

Ashley Graham's Sends Powerful Response To Banned Beach Body Campaign

05/01/2015 12:05 EDT | Updated 05/04/2015 12:59 EDT

Ashley Graham just keeps giving us more reasons to love her.

The model stars in a new social media campaign released by SwimsuitsForAll proving any body is a beach body.

The ad was created in response to a controversial ad produced by Protein World (a UK-based protein supplement company), which features a thin bikini-clad model next to the tagline, "Are you beach body ready?" It received plenty of backlash, with many claiming it promoted sexism as well as an unhealthy body image.

SwimsuitsForAll put their own spin on the campaign with an image featuring Graham wearing a tiny bikini, alongside the tagline, "Are you ready for this bikini body?"

And for the record, yes, yes we are.

To learn more about the controversy and Graham's response, watch the video above!

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