The Advertising Standards Authority has ruled that they will not be banning Miley Cyrus's MAC Viva Glam ads, despite complaints that they are "too sexual."
Last October, Cyrus teamed up with MAC Cosmetics as the face of its Viva Glam campaign, and with it came promotional advertisements that saw the singer flaunting a low-cut body suit and spreading her legs against a mirror. The billboards, which were placed in malls and inside subway cars, received widespread complaints for being sexually suggestive. The result? Many onlookers asked for the ads to be banned.
But if there's one thing we know about "Wrecking Ball" singer, it's that she can't be tamed (did you see those VMA outfits?). MAC defended their campaign star saying she is in a "confident" pose which was designed to draw the viewer to her magnetic "defiant stare" and not the mirror which reflects her lady parts.
In a statement, the ASA said: "While we considered that the images in all three posters were sexually suggestive, we concluded however, that they were not overtly sexual and unlikely to cause serious or widespread offence."
The regulation set in order now? Billboards and posters cannot be placed within 100 yards of a school.
Viva Miley!
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