PARENTS

Want Your Kids To Make An Impact? Make It A Family Affair

10/02/2015 10:58 EDT | Updated 10/02/2015 11:59 EDT

Ask Craig Kielburger how parents can get kids involved in social change and the activist still gets excited — even 20 years after starting Free the Children.

It's a topic close to the 32 year old's heart. After all, he got started at the age of 12.

His organization now arranges trips for families to see Free the Children's work first-hand. But, according to Kielburger, the real impact isn't what kids do when they're abroad. That level of change comes once they've returned home.

"The real impact is if you go with your open mind and are ready to learn about development, about needs in the world, about other cultures, and you bring that message back home and you become this passionate individual," says the co-founder of Free the Children during a visit to Toronto (he runs the organization with his brother, Marc).

Kielburger was one of many speakers at the 2015 We Day conference in Toronto on Thursday, an event designed to reward and empower youth for social activism.

For more on what We Day, an event AOL Canada (HuffPost Canada's parent company) is a sponsor, can teach kids give the video above a watch.

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We Day 2015