After a holiday campaign was labelled everything from "creepy" to "horrific" on Tuesday, U.S. retail giant Bloomingdale's has come out with an apology.
"We heard your feedback about our catalog copy, which was inappropriate and in poor taste. Bloomingdale's sincerely apologizes," the company wrote on their Twitter page.
We heard your feedback about our catalog copy, which was inappropriate and in poor taste. Bloomingdale's sincerely apologizes.
— Bloomingdale's (@Bloomingdales) November 10, 2015
The ad in question features a holiday spread of a man and woman dressed up in typical holiday party attire and not looking at each other. The tagline of the ad, however, says, “Spike your best friend’s eggnog when they’re not looking.”
Some users on Twitter called the ad creepy, others believed it suggested date rape, while others couldn't believe it went through an approval process to begin with.
Bloomingdale's creepy holiday catalog pic.twitter.com/8X2gDUyl0m
— Maximo (@maximosis) November 10, 2015
— Tara! (@tarajane183) November 12, 2015
Some Twitter users were not satisfied with the apology altogether.
@Bloomingdales Apology? How about replacing the ad firm responsible and donating their fee to rape crisis centres?
— Seán Piggott (@sean_piggott) November 11, 2015
Watch the video above and let us know, should Bloomingdale's remove the ad?