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Ali de Bold

Co-founder, ChickAdvisor Inc.

Ali de Bold is the co-founder of women's online reviews portal, ChickAdvisor.com. Ali graduated with honours from Ryerson University's Radio and Television Arts program, while launching ChickAdvisor in her living room.

Ali has appeared on Breakfast Television, GlobalTV, CBC Newsworld, CP24, The Globe & Mail, CityTV, The Toronto Star and countless other publications as an expert talking about popular products and online reviews. She has also served as a media spokesperson for Always, L'Oreal Paris, Maybelline New York, Playtex, Schick and Breyers.

Ali has created numerous national campaigns for advertisers including two original video series that she produced and hosted. She lives in Toronto with her husband (Co-founder, Alex) and baby boy.

ChickAdvisor.com was born from the frustration Ali had while planning her wedding in 2004 when there weren't any reviews platforms for Canadian women to research things like hair salons, spas or beauty products. A devoted product junkie, Ali grew tired of half used beauty products piling up under the bathroom sink. In 2006 ChickAdvisor.com launched as the first reviews community for women in Canada.
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Five Things You Didn't Know About Sunscreen

You will never catch me sunbathing. Yet, somehow, I get burned every summer. I've also noticed a fair amount of pigmentation around my hairline and on my cheeks that is increasing year over year. Something in my routine is clearly not working and it may not be working for you either. The following tips were compiled from my discussions with the sun experts at Johnson & Johnson.
06/21/2012 12:49 EDT
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How to Look Good Without Makeup

A pretty face is an uncomplicated face. And by that I mean eyebrows are tidy, there aren't any stray facial hairs poking out anywhere, skin is clear and fresh, teeth are white and flossed and dark spots are not left untreated. It's quite a laundry list, but all of this is easily done at home.
03/09/2012 10:01 EST