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Evan Thompson

Founder and Owner, Evan Thompson & Associates

Evan Thompson is founder and owner of Evan Thompson & Associates. With 30 years of experience as a leader in the communications industry, Evan offers a customized approach to business development through training in personal branding, relationship development, and overall workplace culture modification. He has successfully provided coaching to professionals at all levels of business.
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7 Ways To Nail Your Next Presentation

Rather than taking control of the room, have you ever had self-doubt and a surge of discomfort envelope you as you are being introduced? Has your mouth suddenly gone dry and does the microphone always seem to act up? Do you ever lose concentration and draw a blank? These and other personal nervous habits often rear their heads when we are standing before an audience.
03/02/2016 02:36 EST
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How To Reinvent Yourself In Business

Looking at the rapid arrival and departure of independent businesses in Canada, it's clear that sometimes we have to move on and try something else. For many professionals and business owners who are fully committed to their work, this is almost unthinkable. How do you know when it's time to reinvent yourself; to move on and try something else? And, how do you do so while taking advantage of the professional profile you've built up over several years?
02/03/2016 04:08 EST
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7 Ways Over-Exceeding Client Expectations Can Backfire

In your ongoing attempts to win a client's trust by providing value that exceeds their expectations in any economic environment, you could be lowering your value in their eyes and hurting your business. Many issues can arise when you overwhelm a client with out-of-the-park service they are not expecting -- or paying for.
01/20/2016 01:42 EST
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5 Signs You Should Fire Your Client

The stress generated by unhealthy client relationships may eventually cause you to question your ability to run a business. If you don't value your skills, you may lose your resilience in the face of undue criticism, which can make you more vulnerable to being exploited.
01/06/2016 11:55 EST
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How To Ask For Business Referrals

Qualified referrals can be the oxygen that keeps careers and businesses alive and thriving. Asking for referrals has become an accepted practice and few people are offended. On their websites, business cards and in concluding comments to client communications, many professionals note that referrals are important to them and they always appreciate receiving them.
12/23/2015 05:40 EST
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How To Say No To Well-Intentioned But Bad Referrals

Good referrals are the lifeblood of any business. We work hard to earn referrals from those we trust and are usually grateful when we receive them. Despite their best intentions, friends, colleagues, and clients (your advocates) sometimes refer us people we either aren't suited to help, or simply don't like.
12/11/2015 01:53 EST

Why Staying Close to Your Competitors is Essential

In today's competitive business arena, there are many good reasons to stay close and often collaborate with your competitors -- as long as you find your niche and stick to it. Leaders in many industries are locked in mortal combat to gain market share and boost their company's share price.
10/14/2015 06:17 EDT
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How to Make Your Sales Team More Proactive

As competition grows, sales become more complex and digital technology replaces traditional relationship-building. It can be challenging for some sales professionals to break through. Successful professionals stay ahead of the competition through constant self-education, they make the most of their network to win referrals and make new connections while remaining positive and proactive.
10/01/2015 08:30 EDT

What Each Party Leader's Communication Style Says About Them

We are in the midst of the most closely contested (and lengthy) political campaign our country has seen in decades. The question every voter asks about any politician is: "Are they for real?" Many judge solely on each communication style and how they appear physically versus their beliefs on complex issues or even track record.
09/17/2015 08:19 EDT
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8 Reasons to Keep Politics Out of Business

Three widely acknowledged conversational no-fly zones at business or social gatherings are religion, politics and sex. To venture into any of these potentially volatile spaces is to risk triggering a difference in opinion or, worse, an argument with those you are attempting to build a new business relationship with.
09/02/2015 05:54 EDT
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5 Ways to Motivate Your Team to Succeed

Successfully motivating business teams has been so frequently compared to coaching a winning sports team that I thought twice about using the popular sports metaphor in this post. But business success is driven by a united team whose members respect one another and recognize that each has very different roles -- and strengths.
08/05/2015 06:13 EDT
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Great Interpersonal Skills Can Be Learned

If you feel you just don't have that gift of natural connection, don't worry. Great interpersonal skills can be learned. You can become aware of others and engage them more naturally and easily than you think. You first need to get over your belief that you're "just not a people person" and that it's not your responsibility to foster teamwork -- just results.
07/22/2015 05:06 EDT
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Are Your Products In Sync With Your Clients' Needs?

If you aren't aware of your clients' changing needs, how can you make sure you're still meeting them? You need to make sure you are helping to solve your clients' business problems rather than just selling them your products. And how does your product offering stack up against a saturated market? Do you stand out?
07/08/2015 12:14 EDT