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Evan Thompson

Founder and Owner, Evan Thompson & Associates

Evan Thompson is founder and owner of Evan Thompson & Associates. With 30 years of experience as a leader in the communications industry, Evan offers a customized approach to business development through training in personal branding, relationship development, and overall workplace culture modification. He has successfully provided coaching to professionals at all levels of business.
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What Each Party Leader's Communication Style Says About Them

We are in the midst of the most closely contested (and lengthy) political campaign our country has seen in decades. The question every voter asks about any politician is: "Are they for real?" Many judge solely on each communication style and how they appear physically versus their beliefs on complex issues or even track record.
09/17/2015 08:19 EDT
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8 Reasons to Keep Politics Out of Business

Three widely acknowledged conversational no-fly zones at business or social gatherings are religion, politics and sex. To venture into any of these potentially volatile spaces is to risk triggering a difference in opinion or, worse, an argument with those you are attempting to build a new business relationship with.
09/02/2015 05:54 EDT
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5 Ways to Motivate Your Team to Succeed

Successfully motivating business teams has been so frequently compared to coaching a winning sports team that I thought twice about using the popular sports metaphor in this post. But business success is driven by a united team whose members respect one another and recognize that each has very different roles -- and strengths.
08/05/2015 06:13 EDT
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Great Interpersonal Skills Can Be Learned

If you feel you just don't have that gift of natural connection, don't worry. Great interpersonal skills can be learned. You can become aware of others and engage them more naturally and easily than you think. You first need to get over your belief that you're "just not a people person" and that it's not your responsibility to foster teamwork -- just results.
07/22/2015 05:06 EDT
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Are Your Products In Sync With Your Clients' Needs?

If you aren't aware of your clients' changing needs, how can you make sure you're still meeting them? You need to make sure you are helping to solve your clients' business problems rather than just selling them your products. And how does your product offering stack up against a saturated market? Do you stand out?
07/08/2015 12:14 EDT
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10 Principles for Effective Prospecting

I used to think that the more people I reached out to, the more business I would earn. I soon realized that's just working harder, not smarter. That misguided approach burns up physical and emotional energy faster than a match set to dry grass.
06/10/2015 06:10 EDT
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Are We Pushing Innovation in Communication Too Far?

Rapid innovation in communication has led to a communications crisis, fueled by the obstacles that create a challenge for professionals when trying to build both business and personal relationships. These obstacles include short attention spans and a need to interrupt to move a conversation along.
05/27/2015 06:37 EDT
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Raise Your Likeability Factor - It's Your Most Valuable Asset

Likeability is not the ability to make people laugh or take centre stage all the time. It is about considerate behaviour and keeping promises that make people feel comfortable around you. You win them over by fuelling their belief that you are a trustworthy person who they can count on to do the right thing.
05/13/2015 05:32 EDT
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When it Comes to Personal Branding You Are Your Most Sellable Product

The impressions we leave with people will usually determine our success or failure at engaging them further to create opportunities to enhance or restart our careers. Our handshake, ability to relate to others, the way we speak and dress and how we make others feel around us are all factors in the judgement process. They are also all factors that we have control over by establishing a strong personal brand.
04/29/2015 12:38 EDT
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8 Ways to Avoid Workplace Politics and Focus on Success

Few managers and workers are immune to gossip, bad-mouthing, having their ideas stolen or being set up by others who want their job or status. But it is possible to be respectful to your colleagues by staying neutral and staying focused on your performance instead of the politics that may surround you and your team.
04/15/2015 05:28 EDT
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10 Things I've Learned After 30 Years in Business

When I started my business, my purpose was clear: to leverage my communications skills in order to become wealthy. I learned that unexpected things happen along the way and I needed to live by some non-negotiable beliefs if I was to be happy in my work. So, three decades later I am still learning. This is where I've learned thus far.
04/01/2015 01:09 EDT
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The Do's and Don'ts of Following Up on a Business Pitch

The pitch you spent days or weeks preparing for is over. You think you made a good impression. After scanning the room and looking for feedback from your prospective clients, you get no sense of whether you have won the business.Thank them for their time, shake hands and make a decisive but gracious exit. The real test begins.
03/18/2015 12:59 EDT
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Failing In Business Can Teach Us How To Succeed

As we get busier and take on more tasks and challenges just to get by, we are increasingly finding comfort in many icons of our time who tell us that failing is ultimately the best way to learn and move forward. They say that we must celebrate our strengths and weaknesses and not worry about how others judge us.
02/18/2015 06:03 EST
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Eight Ways To Make Sure Email Doesn't Kill Productivity

Don't get me wrong, email is both a blessing and a curse, but it needs to be used thoughtfully, in the same way that you wouldn't barge into a conversation in progress and blurt out the first thing that comes to mind. It can quickly shift the conversation off-course and simply be off-putting. An email can interrupt in the same way, so you want to use it intelligently.
02/04/2015 05:52 EST
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How To Manage Introverts And Extroverts Together

It can be challenging to find the time to suggest to an employee that they either speak up or speak less. This individual approach can lead to resentment and further encourage behaviour that lies at opposite ends of the scale. A key thing to realize is that it would be uninspiring to lead a team where everyone was the same.
01/21/2015 05:18 EST
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5 Ways To Stand Out As An Introvert

Some might interpret your silence in the face of the steady flow of conversation as indifference or disapproval because the conversation does not meet your intellectual standards. In fact, you may be very interested in all that's being said. You just don't have the confidence or energy to jump into the conversational fray.
01/08/2015 12:40 EST

How To Build Profitable Client Relationships That Last

One thing I have learned after more than three decades as a marketing communications consultant and business coach is that robust client relationships take time, even years, to build. They are the result of efforts to build trust through delivering value. Here are ten tips to consider to create client relationships built on trust.
12/24/2014 12:13 EST