The E-commerce Tipping Point
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Posted 04.03.2012
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Canada Business
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Mitch Joel,
Pwc,
Marketing Professional,
Twist Image,
Daily Deal Site,
Six Pixels of Separation,
Retail,
Business,
Retail Stores,
Tablet,
Amazon,
Social Media,
Startup,
One Kings Lane,
Retail Experience,
Mediapost,
Multichannel Model,
Merchandising,
Fab,
Ecommerce,
Mobile,
Multichannel Experience,
Online Retailer,
Web Analytics,
Online Community,
Consumer,
Smartphone,
Tipping Point,
Silicon Valley,
Shopping Mall,
Selling Online,
Website Experience,
Traditional Retailer,
Ctrl Alt Del,
Retailing,
E-Books,
E-Commerce,
Canada Business News
Recently, a very senior marketing professional who works at one of the world's largest corporations was recounting a story of how they saw a postal truck outside of their corporate head offices in Silicon Valley, and every single parcel that was being offloaded from this truck was from Amazon. He thought to himself: "This is the what retail looks like in 2012."