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Ben Pickering

Digital Media Executive & Startup Advisor

Ben is a recognized leader in digital and social media marketing. He was named to the 2013 list of Top 40 Digital Strategists by the Online Marketing Institute. He has been a featured contributor to publications such as Social Media Examiner and Mashable, and is frequently asked to speak at conferences such as the Public Relations Society of America Digital Impact Conference and AllFacebook Marketing Conference.

Ben has been involved with online media since 1999, most recently as CEO at Strutta, a leading social marketing and promotions platform. Prior to Strutta he held senior business development and strategy roles at Yahoo! and eBay. Ben holds a bachelor's degree in Economics and an M.B.A., both from Stanford University.

You can follow Ben on Twitter @bpicks.
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In Business, Bigger Isn't Always Better

I was raised in Silicon Valley before moving to Vancouver and I love to see entrepreneurs with big dreams. But what concerns me is when people build a business with a focus on trying to get big simply based on the belief that "bigger is better" or when those involved with the company view anything other than a multimillion dollar acquisition as a failure.
10/16/2013 06:02 EDT