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Tracie Crook

One of North America’s most respected change strategists, she leads organizations to unite their people & transform corporate cultures.

Tracie Crook is Chief Operating Officer at McCarthy Tétrault LLP, a leading national law firm based in Toronto, Canada. As one of North America’s most respected change strategists, Tracie helped the 160-year-old institution achieve its highly successful culture, service model and operational transformation program. With her entrepreneurial spirit, she has extensive experience helping diverse organizations unite their people, transform corporate cultures and drive technology innovation, collaboration and efficiency.