On September 19, tens of thousands of Canadians lined up outside Apple stores as the much-desired iPhone 6 was released to the public. Despite pre-orders being available, many Canadians would rather pick up their new device in-store, rather than buying online.
Taking accountability for yourself and your work means accepting the good along with the bad. If you own up to your mistakes, why shouldn't you own up to your victories? Here's how to start getting over the fear of healthy self-promotion.
Why are people excited about Ello? Because they can't wait to leave Facebook. Why do so many people want off Facebook? That's the problem: Everybody has a different reason.
Working in Alberta, the belly of the tar sands beast, the odds are often overwhelming but, over the past few months, something has changed. The resistance to the tar sands has not only grown in leaps and bounds, it is changing the dynamics of the entire fight.
The only time people aren't complaining about government regulation is when they are complaining about the lack of regulation! When Netflix speaks against regulations, they do so out of two motives. One, as a corporate entity that wants nothing to interfere with their profits. But secondly, as an American company.
No, I am not talking about the NSA here. I am referencing an emerging class of location-based marketing companies that rely on a cell phone's Wi-Fi signal and a sensor to track customer habits so they can better market and sell to them.
For avid readers, a bookstore is as much part of the social fabric of the community as is an old-fashioned town square or a beloved park.
High recidivism rates mean more people behind bars, and Corrections Corporation of America depends on more and more incarceration to make its billions. Since when do they actually want people to do well after they get out, instead of being sucked back into the system?
Under the cloak of powerful buzzwords like "convenient" and "free", Apple both convinces us that Google's "Don't Be Evil" corporate motto applies to them, too, while spell-binding us into states of diminished privacy in licenses and rights we grant them.
Too many use Orwellian language to propose something contrary to the public good. But, considering the reality of power, the term "taxpayer" helps people focus on the real cost of political decisions that favour a narrow interest, ones which can injure the good life for everyone else.
GDP growth is less and less relevant to the wellbeing of most Americans. We should be paying less attention to growth and more to median household income.
It has been over two decades since B.C.'s wineries first received international gold medals for producing premium wines, yet most Canadian consumers still struggle to get their hands on a bottle. To make matters worse, FedEx has recently given notice it will no longer ship B.C. wine products without provincial regulations that allow for it.
This summer, LEGO launched a minor revolution. It introduced professional women -- scientists, no less -- into its latest toy line aimed at girls. The new figurines -- called "minifigs" by Lego die-hards -- feature a female palaeontologist, an astronomer, and a chemist. They sold out on the first day.
We all know someone who thinks they can do anything, even though there are perfectly well-trained, experienced and knowledgeable pros who are ready, willing and able to take on a job. The results can go from the hilarious to the horrifying.
You shouldn't target your audience by explicitly denigrating other audiences... especially when you've crudely drawn your segments along gender lines.
Over the years, I've helped many U.S. and European brands enter the Québec and Canadian markets and have learned the best strategies to land smoothly. Here is the list of best practices I've collected along the way.
The days when companies could afford to focus inward during a crisis and wordsmith press releases are gone. This time, Home Depot's mistakes won't cause an immediate customer revolt, but those mistakes did tarnish the brand in the most subtle of ways.