Ian Lifshitz
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Ian Lifshitz is North American director of sustainability & stakeholder relations at Asia Pulp and Paper Group (APP), the third largest pulp & paper company in the world. To learn more about APP’s community initiatives, sustainability efforts and to take part in conversations about the rainforest, visit Rainforest Realities.

Entries by Ian Lifshitz

A Step Towards Ending Global Forest Loss

(0) Comments | Posted September 24, 2014 | 12:32 PM

On September 23, 2014, at the UN "Climate Summit 2014: Catalyzing Action," more than 150 governments, businesses, NGOs, Civil Society Organizations, and Indigenous Peoples world endorsed a declaration to help safeguard the world's forests and tackle climate change. The New York Declaration on Forests represents an...

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Food Packaging Trends That Tread More Lightly on the Planet

(0) Comments | Posted March 27, 2014 | 12:19 PM

As environmentally conscious consumers increasingly demand more sustainable packaging, we are seeing significant innovation in food industry packaging. Package developers are driving down unnecessary waste, ensuring packaging is useful for extended purposes, improving transparency through certification commitments and in educating consumers on how to dispose of packaging after at end...

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Moving Toward Our Goal of Zero Deforestation

(0) Comments | Posted February 27, 2014 | 3:11 PM

One year ago Asia Pulp & Paper (APP) announced its Forest Conservation Policy (FCP), immediately halting all natural forest clearance across its entire supply chain. The FCP also outlined steps the company would take to fulfill a new promise of unprecedented commitment to sustainability practices.

This commitment came...

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Shop Online to Help the Environment

(0) Comments | Posted January 17, 2014 | 7:02 AM

The 2013 holiday season underscored a fundamental shift by Canadians in shopping online.

Three in four Canadians approached the holidays expecting to purchase items online. Canadian online sales increased 29.33 per cent on Cyber Monday compared to 2012, with online sales growth outpacing traditional retail, and...

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Creating a Global Platform for Sustainability

(0) Comments | Posted November 12, 2013 | 5:04 PM

Earlier this fall I participated in a panel at the Toronto Board of Trade about "Achieving a sustainable and responsible global sourcing policy."

This was the Board's first panel on sustainability and given strong attendee interest, it won't be the last. And that's essential. Given...

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It's Time to Start Thinking About Corporate Social Responsibility

(1) Comments | Posted August 8, 2013 | 5:26 PM

New or small businesses may think of Corporate Social Responsibility (CSR) programs as something belonging in the domain of larger companies.

CSR policies speak to how a company will not only comply with legal and ethical standards, but also go beyond -- perhaps, by engaging in further social and/or...

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Reduce, Reuse, Recycle and the Fourth R

(1) Comments | Posted May 7, 2013 | 5:32 PM

Many of us grew up in a time when we finished with a piece of paper, crumpled it up and tossed it into a waste paper basket.

Then recycling bins came along. And with it a message of reduce, reuse and recycle.

...

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Global Standards and International Industries

(0) Comments | Posted March 1, 2013 | 3:13 PM

We often hear the expression "global village", however the many differences from one region to another mean very different legal frameworks from country to country.

This can mean the legality of a product, for instance, may not be consistent from one place to another and a company operating internationally must...

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Beautiful Packaging Shouldn't Be Ugly for the Planet

(3) Comments | Posted December 19, 2012 | 4:53 PM

When sustainability was in its infancy, there was only one way for packaging to be "green" -- through recycling. It was easy to tell packaging was recycled because of its visible fibres or a brown colour. For shoppers, this colour and those fibres "proved" the packaging was recycled and therefore...

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A "Green Label" Doesn't Mean a Sustainable Product

(0) Comments | Posted October 30, 2012 | 5:35 PM

One of the hottest topics today for business and consumers is environmental sustainability...but what does that really mean? Consumers want to know the companies they give their business to are acting responsibly and are not making products that come from questionable or non‐environmentally friendly sources.

In recent years, there's been...

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