Canadian TV executives constantly cluck their tongues and ask, "How -- oh, how! -- can ratings be improved?!" You want to know how to improve Canadian TV? Make more #@$%! Canadian programs!!!! Period.
A recurring gripe of mine is how many Canadian movies and TV shows slavishly pretend they aren't Canadian -- such as by disguising Toronto as New York or as a generic "Anytown, North America." So how to best test this idea...and have fun at the same time? Let's make a drinking game out of Canadian references!