The latest stereotype regarding entrepreneurship is that it is populated with 20-year-old master programmers who survive on a diet of ramen noodles. While this may be true of Silicon Valley it is hardly a true reflection of all entrepreneurs. Some may question why anyone in this highly unstable economy would choose to transition from the relative security of a corporate position to the instability of entrepreneurship. The reasons are varied but include the following.
Don't ask customers to fill out paper work or give time or money. For example, with our program for every package of any of our products bought in a community, our consumer (through their purchase) and we at U-Be-Livin-Smart feed a needy individual in that community through a nearby food bank. All the consumer has to do is make the decision to purchase.