CONSUMERS

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The VW Scandal Is a Wake Up Call for Every Company

Companies getting put over the coals for false claims are becoming ever more commonplace. But this is a wake-up call for any company making good or green claims that are not in fact true or represent partial truth. It also means that trust in corporate communication is likely to go lower than it already is making the job of corporate communicators even tougher.
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Earth Day Should Be 364 Days a Year

Earth Day is an important date on the calendar that puts the spotlight back on the planet. However, as we all grow more interconnected around the world with a greater ability to have an impact -- both positive and negative -- it's equally important to recognize that the principles of Earth Day can't be ignored the other 364 days of the year.
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The Real Reason Canadians Pay Higher Prices Than Americans For the Same Products

The United States and Canada do not allow for full competition, but Americans benefit from a bigger market given their much larger population. Thus, a continental market in airline travel would serve passengers if an American airline could compete head-to-head with Canadian airlines on domestic routes. But the federal government won't allow it. The result? Higher airline fares in Canada.
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Goodbye Spam, Hello Consumer Power

Canada's Anti-Spam Legislation is set to come into effect on July 1, 2014. Among the strictest of its type in the world, it was created to combat harmful electronic messages like spam, malware, false representation, spyware and more. But how will the legislation affect consumers?