Craft Beer

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The Evolution Of Beer Advertising

Beer producers have often been on the forefront of marketing trends, finding edgy new ways of capturing the attention of drinkers and making sure their brand loyalty is strong. Even in the early days of advertising, beer brands were the ones responsible for pushing the envelope and finding new ways of engaging consumers.
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Canada's Best Oktoberfest Celebrations

It can be hard to admit that summer has ended and that fall is officially here, but there is one exceptionally great way to ease the pain, and that's celebrating in style. Nothing says fall better than Oktoberfest, the annual Bavarian tradition that dates back over 200 years. While the true celebration has to be experienced in Munich, there are actually some great Canadian events that try to duplicate the festivities without having to travel abroad.
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5 Can't-Miss Canadian Summer Beer Festivals

Nothing pairs better during a hot summer day than a cold beer, and there's no better way to experience that cold beer than at the best beer festivals across the country. From coast to coast, Canadians have taken a dedicated interest in craft beer, and it shows; many new beer festivals have popped up in the last few years, and despite being relatively new, have grown to substantial proportions.
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Choose Beer Instead Of Wine For Your Next Dinner Party

When hosting a dinner party, it's almost become second nature to make sure there are a couple bottles of wine at the ready. In fact, most guests will even bring a bottle or two to make sure there is ample supply for the evening. While it's true that wine and food pairing has been a customary part of history for ages, this dedication to serving appropriate wine and food pairings is a relatively recent cultural phenomenon. We think it's time to get back to discovering great beer pairings.
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Real Sports Ups its Game

Up until now, Real Sports Bar & Grill and the Toronto Blue Jays shared some uncanny qualities. Both are well known brands and ongoing support for these entities are due to hopes for a positive experience. But instead, we end up with subpar sentiments -- the former with drab & dismally made bar food and the latter with season after disappointing season.
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Ontario's Soviet-Era Alcohol Quotas Punish Businesses for Profitability

"Sorry sir, we've reached our sales quota, you'll have to wait until next year to buy beer." Words from a Soviet-era dispensary or a modern day grocery store? The government announced it was building a program to allow alcohol sales outside of the traditional methods -- unfortunately, any grocer selling six-packs will only be able to sell up to a maximum quota or run the risk of additional charges for meeting consumer demand.
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Ontario Needs to Allow Competition for its Alcohol Industry to Prosper

The Ontario Liberal government's recent announcement to allow beer sales in grocery stores and craft brewer membership to The Beer Store's executive board is a first step to actually repealing prohibitive practices from production to distribution to consumer rights. But from the production to the sales process, Ontario liquor laws are antiquated as the ideals that formed them. This prohibition won't end in earnest until the playing field is leveled and competition, real competition, is allowed in Ontario.
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Montreal Spots For The Best Local Craft Beers

New on the scene, Harricana offers a short list of exclusive beers and a few local selections, served in glasses deigned for sipping -- no pints here -- poured for patrons sitting comfy in low, leather-covered farmhouse chairs. The room looks like you're wearing rose coloured glasses and the edibles are thoughtfully designed for sharing: a great date place.