Dove Campaign for Real Beauty

Dove's New Body-Positive Bottles Aren't Getting Positive Reviews

HuffPost Canada | Kayla Greaves | Posted 05.08.2017 | Canada Style


Using Soft Metrics To Evaluate Ongoing Performance

Jeff Quipp | Posted 12.18.2016 | Canada Business
Jeff Quipp

In most situations, measuring the return on investment (ROI) is the best way to determine marketing impact. However strictly relying on this metric li...

Time To Tell Yourself You're 'Beautiful,' Not 'Average'

The Huffington Post Canada | Arti Patel | Posted 04.08.2015 | Canada Living

If you had to choose between two doors, would you go with "average" or "beautiful"? It's a situation none of us ever have to consider in reality, b...

What Would You Like To See Women Recognized For?

Beverley Golden | Posted 04.28.2015 | Canada
Beverley Golden

As a writer, I rarely know exactly where my next article will come from. Writing primarily when inspired to, new pieces are a culmination of things I ...

Real Beauty Comes From the Inside Out

Beverley Golden | Posted 03.22.2015 | Canada Living
Beverley Golden

What motivates women to spend so much money in an attempt to retain their youthful beauty, when too often the results have them looking like an "unreal" version of their former self? (That's being kind.) Do women really believe beauty comes from the outside-in?

Vintage Japanese Beauty Ads Still Hold Up

The Huffington Post Canada | Posted 11.08.2013 | Canada Style

Beauty and fashion advertisements can be seen as a reflection of the times in which they were created (see: Dove's "Campaign for Real Beauty," Yves Sa...

Dove's 'Camera Shy' Tackles Women's Self-Consciousness

Huffington Post Canada | Posted 07.11.2013 | Canada Style

Dove has followed up the controversial Dove's Real Beauty Sketches with a new campaign that asks women when they first became anxious about their appe...

Build Girls' Self-Esteem By Getting Them Off Sidelines

Marci Warhaft-Nadler | Posted 07.14.2013 | Canada Impact
Marci Warhaft-Nadler

Six in 10 girls quit activities they love because of how they feel about their looks. Last month, Dove launched its Girls Unstoppable campaign with the goal of preventing girls from giving up on the sports and activities that can help them build their confidence and self-esteem.

Ladies: Dove's "Real Beauty Sketches" Are More Condescending Than You Think

Rondi Adamson | Posted 06.23.2013 | Canada Living
Rondi Adamson

Dove has been down this road before. Previously, they ran some ads with chubby ladies in underwear talking about how much they loved their bodies. I found those ads powerfully patronizing, as I find the "Beauty Sketches." It is as though women need to have their emotions managed and protected all the time.

Why Dove's 'Real Beauty Sketches' Video Makes Me Uncomfortable

Jazz Brice | Posted 06.18.2013 | Canada Living
Jazz Brice

As I clicked the link and started watching the video, I started to feel a slight sense of discomfort. The message that we constantly receive is that girls are not valuable without beauty. My primary problem with this Dove ad is that it's not really challenging the message -- it just makes us feel like it is. It doesn't really tell us that the definition of beauty is broader than we have been trained to think it is. Don't let your happiness be dependent on something so fickle and cruel and trivial. You should feel beautiful, and Dove was right about one thing: you are more beautiful than you know. But please, please hear me: you are so, so much more than beautiful.

Dove 'Hacks' Photoshop

Huffington Post Canada | Stefani Forster | Posted 03.07.2013 | Canada Style

Dove Canada says it has created a Photoshop Action that reverts edited images back to their original, un-airbrushed state. The local division of th...