Most Canadians have never personally met a child slave. Yet 89 per cent of Canadians are willing to pay more for products guaranteed to be free of child labour. What's more, Canadians are looking for more information to make informed decisions about the products they purchase.
Canadians clearly love chocolate. Each of us consumes an average of 5.5 kg of chocolate per year. This February, I'm asking Canadians to join me in purchasing chocolate that's free from child labour. An estimated 2-million children work in the cocoa industry. But Canadian chocolate lovers do have several ethical options.