Let's face it: it's always personal. Even when it's not. Even in business. Every business owner is first and foremost a person and the way we view the world is through our unique human perspective. We put a lot of ourselves into our businesses and careers, and therefore, by default it is personal. Enter the personal brand.
As I've said in this space often, my lessons learned can be profound or simple. They may be revolutionary and new, or old news that needs to be repeated. The point here then, this week's lesson learned is a simple, old one of the value of perseverance. Or put another way: Success knows no substitute for tenacity.
While we cannot make up for the experiences we lack, we can certainly draw from the knowledge of those who have lived before us. Regardless of your age or the stage you are in your life, I believe mentorship is an invaluable tool. There is a reason why maps were created. Imagine a road trip without the aid of a map?
Nothing is normal or weird. Never focus on what the norm is or what is standard procedure. Rules are there for interpretation, unless they accompany jail time. Keep every solution open as an option. Never rule out a possibility because you've put options into "boxes". Unwrap every option like it's Christmas morning.
With technology easily replicated overnight, corporations truly need to address consumer issues rather than paper over them. Whether it is complaints concerning customer service, product reliability or the overall product or service experience, addressing these issues will be critical to maintaining corporate competitive advantages in the future.
The latest stereotype regarding entrepreneurship is that it is populated with 20-year-old master programmers who survive on a diet of ramen noodles. While this may be true of Silicon Valley it is hardly a true reflection of all entrepreneurs. Some may question why anyone in this highly unstable economy would choose to transition from the relative security of a corporate position to the instability of entrepreneurship. The reasons are varied but include the following.
Don't ask customers to fill out paper work or give time or money. For example, with our program for every package of any of our products bought in a community, our consumer (through their purchase) and we at U-Be-Livin-Smart feed a needy individual in that community through a nearby food bank. All the consumer has to do is make the decision to purchase.
Coworking spaces are emerging as the new work environment of choice. Today, shared spaces around the world are bringing increased levels of happiness, productivity and collaboration to their members, and at a price far more affordable than the alternative. So here they are, five reasons to close the door on private offices.
I became fascinated by what it takes for someone to become known for their expertise, and over the past two decades, I've honed the skills of positioning people and organizations as experts. To advance professionally, we all must demonstrate and share our expertise, putting ourselves and our talents into the spotlight.
We know change is difficult, that is no secret, the actual secret is the positive benefits of change in many circumstances. The ability to look at change from the positive perspective could be the difference between a positive fiscal quarter and a potato chip and ice cream binge (not that I would ever do that...)
While building a start-up based purely on an exit strategy is incompetent, not at least considering it is equally incompetent. As any start-up founder will confess, building a start-up because you are passionate about the topic or industry is best way to succeed. However, just letting go is the best option for both the start-up and its founders.
It is an enormous and important achievement that we are openly discussing mental health and its costs to the economy but what if the investments we are making are not enough because they are based on yesterday's economy rather than the economy of the future? Today's economy is very different from the one that existed 50 years ago.
It's been months since I've felt like writing. On the heels of what can best be described as a shocking life-altering experience on November 3 last year, I simply lost my writing mojo. I needed to stop, get off the proverbial merry-go-round and re-think many things. Wondering exactly what happened to me on November 3?
Money shouldn't dictate your success or potential. While it may be more difficult without funding to bring your idea to reality, it doesn't mean it can't be done.In fact in some ways it can be a blessing in disguise. Your passion will be put to the test, your vision will be challenged and with each roadblock your determination will strengthen as your vision grows.
For anyone who's reached a goal or manifested a dream, you know that it starts with figuring out what that dream or goal is. The rest is about applying your energy in the direction of your desire to make it happen. Running a 10k starts with a sweaty, breathless jog around the block; starting a business with a brainstorming session with your smartest friends and advisors; writing a book with opening the file and naming it.
There are investments you need to make as a start-up -- like design and marketing, for example -- that seem like a non-negotiable no-brainer. But there are other, perhaps less obvious, investments that are important to the long-term success of your business. You need to invest in yourself. Your professional development. Your personal growth.