FELIX BAUMGARTNER

How Amanda Todd Affected Mothers

I don't really want to mention the horrifying tragedy of Amanda Todd's story, but I will because teen suicide and cyberbullying has to stop. These difficult issues have taken the mom media by storm lately, prompting discussion on how we can all help -- are legislative changes required or will more basic community changes make a difference
Red Bull Stratos

The Perfect Marketing Strategy That Fell Out of the Sky...

When someone jumps from the edge of space back to earth and it's all supported by one brand, you know you are staring at a winner. Felix Baumgartner's supersonic freefall from 120,000 feet not only broke the speed of sound and a world record to go along with it, it practically broke YouTube as millions upon millions of people watched the drop from space online. And with that event, Red Bull also captured the hearts and minds of marketers all over the world.