Football

Sam Gary

Major League Sports - The Best Way To Get To Know A City

If you're like many travellers visiting a city, beyond taking in the usual tourist attractions, you probably enjoy wandering off the beaten path to get a better sense of the town. Although exploring different districts and hoods can be fun, what's an even bigger blast -- and a sure way of finding out what makes the locals tick -- is to attend a major league sporting event.
Dennis Grombkowski via Getty Images

FIFA Women's World Cup a Winner for Tourism

Last week, FIFA took centre stage in the world media for all the wrong reasons. This week, the beautiful game will rely on its most beautiful players to re-focus attention on the sport itself. That means eyes of the soccer world will be on Canada for the entirety of the 2015 Women's World Cup, which starts on June 6 with a pair of matches in Edmonton and culminates on July 5 in Vancouver.
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How to Get Your Business Noticed at the Superbowl

With a reported record cost of $4.5 million rate for a 30-second spot in the U.S. and up to $200,000 in Canada, many companies don't have the budget to get their brand into the big game. That doesn't mean businesses won't get creative and try to intercept the spotlight during the mecca of the advertising calendar. Companies can attempt a field goal with the following three points to get noticed.