In the world we are living in today, the modern man is complex and if we cannot make the effort to understand them then how will we ever start to get there? Is it just about selling product, or can advertising now be a tool for which we guide lifestyles? Can we show the modern man that he can share on social, that he can be a stay-at-home father and that he can evolve his role?
If not repaired, the unhappy Gen Xers who will remain in organizations will be unable to pick up the slack caused by retiring boomers and will stall the development of millennials. Gen Xers are currently supervising millennials bosses. So when observers warn of millennials leaving the workforce in droves, they might want to first investigate their Gen X bosses and their feelings of value.
In every business book in every business school in the world, the mandate of business is solely to maximize profit for shareholders. The rule of the game CEOs of the last 50 years were playing was "profit at all costs." Social impact was something you considered afterwards, maybe. The baby boomers may not have considered people and planet but they raised a generation of self-actualized, mission-based children.
While these digital natives bank and manage credit cards online and through mobile apps, only one third plan to file taxes themselves using tax software. Given that taxes are like the DNA of personal finances, it's only natural that doing it themselves is the next step in managing all aspects of their pocketbook. Here are three tax tips to help Millennials take full control come tax time.
When I was In grade 10, I asked my teacher: "Why aren't the Special Needs students in any of our drama classes?" He hesitated... "It's... not a good fit." I asked our principal, who looked away: "It wouldn't be... appropriate." When I asked the head of the Special Needs program, she answered right away, "They would love to be, but they're not allowed." It seemed so unfair. These guys were the funniest, most uninhibited people I knew and drama would be the perfect thing to help develop their social and life skills. But I was only 15. It was a school policy. So.... I started my own program, just for them.
The younger portion of Generation Y -- the students still roaming college campuses -- must work at a breakneck speed in order to create the lives that they desire. If they sit at home and relax, then their degree will net nothing more than a full-time gig at Starbucks, or so they say. Thus, there is increasing pressure to make oneself suffocatingly busy, setting aside virtually no free time for creative activities. We are caught in a cycle of one-upmanship: volunteer more, study harder, work longer hours.
Confession: we're bingers. You know what were talking about: wait for a full season of Game of Thrones to come out, block off a 'sick day,' and marathon all 10 episodes online. We've all been there. The way we watch and consume content is quickly evolving -- we're demanding more content, and we want it accessible and on-demand.
Today's twentysomethings are feeling pinched, trying to earn meaningful pay cheques to put toward a mortgage, but the Canadian government has made it even tougher by tightening lending rules to keep a leash on the housing market. Combine this with a decade-long rise in house prices across Canada, it's no surprise Gen Y is feeling down about buying their first home.
What you may ask is diversity fatigue? It is the Herculian effort required by diversity practitioners to keep the momentum going through the toughest economic crisis since the depression. It is maintaining the gains with front-line managers (the so-called frozen middle) who ask "when will this diversity thing end? Have we not handled it by now?"
We've mistaken being politically opinionated for being politically engaged. We simply give off the appearance of being so, by "sharing" and "publishing" articles from the New Yorker, Harper's, The Atlantic, Foreign Policy -- look at me, this is what I read! Aren't I an intellectual treat? An opinion doesn't mean a thing -- but a vote does. The sooner that we stop pretending that 140-character messages makes us politically engaged the better off our generation will be.