Investing should always be highly rational; humans on the other hand rarely are. Emotion creeps in, leading us to make choices that are often misaligned with our overall financial needs and goals. It's forgivable to make an occasional mistake every now and then, but striving to avoid the seven deadly sins of investing can help you dodge costly bundlers and help put you on a sound financial footing.
Women: pay attention to your disconnection from your money. The average age of widowhood is 56. Women, you need to take control. What is important to realize, as well, is that this isn't an all or nothing proposition. Many of the women who were direct investors also maintained a relationship with an advisor. You don't have to make an absolute choice to go it alone.