INSTITUTE B

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What If It Businesses Were Profitable <i>And</i> Socially Responsible?

"Not Business As Usual" contemplates a new era in business -- one that realizes business as usual has pushed the limits of our planet's capacity, while concentrating financial wealth in the hands of a too-small minority. The film celebrates ventures and entrepreneurs that refuse to sacrifice social good on the altar of shareholder returns. For them, healthy enterprises embody a significant shift in the underpinnings of business that is "bringing humanity back."
Alamy

Startup Accelerator Institute B Breaks Business Rules

Positioning themselves as "the purveyors of unreasonable business" Vancouver's Institute B is about as far from the typical accelerator as one can imagine. Far from espousing the traditional business school playbook, everything about this team is unreasonable. With a mandate of proving to the world that by incorporating societal benefits as an equal priority to generating profits, more abundance will be created for shareholders and stakeholders alike -- they're a team assured of flunking out of any MBA school.