IPSOS-REID

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Most Influential Brands In Canada

Google remains the most influential brand in Canada, according to a new survey from Ipsos-Reid. But two recognizable Canadian brands made it into the top 10 of a list otherwise dominated by U.S. names...
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Balanced Budget? We Don't Buy It

Most British Columbians don’t believe the provincial government’s claim that the budget will be balanced in 2013, according to an Ipsos Reid poll. Twelve per cent of those polled said they believed t...

The Only Hope for the Liberals May be an NDP Merger

The real question pundits should be asking is: Should the Liberals merge with the New Democrats? For his part, Justin Trudeau concedes that, if his party does not "shine" by the 2015 election, a merger may indeed be the only way to evict Stephen Harper from 24 Sussex Drive. A recent poll asked Liberals if they like the idea of a merger, a staggering 64 per cent said yes. This poll also found that 56 per cent of Canadians see the Liberals as a spent force. Doesn't seem so crazy now, does it?