Livingsocial

What LivingSocial and Groupon Show Us About Sex And Shopping

Rachel Ryan | Posted 12.08.2011 | Canada
Rachel Ryan

While females, football, and food are certainly enticing, there is no single word or concept more powerful than "free" in the marketing and sales industry. Offer a man or woman just about anything marginally-to-very valuable at a discount and chances are, they'll gobble it up like it's going out of style.

Don't Blame Groupon

Mitch Joel | Posted 12.03.2011 | Canada
Mitch Joel

I have no desire for another daily deal on a pedicure or hair removal, but I am interested in what new businesses in my area are open. And if the experience is great, I'm happy to be a loyal customer. But ultimately it's up to the merchants to build that relationship.