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The death of my phone as the catalyst to the death of my attachment to the internet and social media. That the loss of my phone is the best thing to happen, ultimately allowing me to emerge not only spiritually superior but with a life philosophy on the art of a tech free lifestyle. Sadly this isn't such a tale.
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What makes a piece of content a television show, a movie, a YouTube clip? It's not a new discourse. It's something that many (including little old moi) have discussed, dissected and drafted articles a...
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It's official: Canadians are cutting the cord and hungry for data. This week, the Canadian Radio-television and Telecommunications Commission (CRTC) released its full Communications Monitoring Report. While filled with insights, it contains two major takeaways about how Canadians' viewing habits.
The integration of payment technology brings wearables to the masses as a mainstream phenomenon. Not everyone wants a device that will track their steps or sleep patterns, but anyone can appreciate the freedom of going walletless.
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Augmented Reality And Virtual Reality Shopping Co-Authored by Averie Hah and Alan Shekhtman (Source: Harvard Business Review) Stay Mobile It comes as no surprise that more shoppers than ever are stay...
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The smartphone is not only becoming our primary source for Internet use -- it's dramatically changing money, and how we transact. What we're seeing today is a fundamental change in the evolution of money, driven by mobile that has -- and will continue to have -- major implications for retail and digital commerce.
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The latest convergence of healthcare and smartphone technology is, an open source framework that allows developers to create apps specifically designed for medical research studies. The open source element makes these studies accessible to everyone, exploiting the power of the collective to continuously refine and build on existing technologies.
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Studies have shown that on average, we have to enter passwords eight times per day for the 10 different online accounts or applications we regularly use every week. You could use the same password for each, putting you at increased risk for fraud, or you have to rely on your memory for longer or more complex passwords. That's where biometrics come in.
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Research shows that 94 per cent of customers who have a low-effort or frictionless service experience will buy from that same company again. hose who have a poor customer service experience? Watch out. Nearly everybody (95 per cent) will talk about a bad customer service experience to an average of 21 people.
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As life becomes increasingly mobile, there is an uptick in the number of Canadians who start and manage small businesses without brick and mortar locations. No matter how mobile or field-based entrepreneurs earn their income, it's important to understand how these modern business endeavours impact your taxes. Here's an overview of what you need to know before you file.
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Canada sits high on a global list of countries ready to make the shift because this country has quickly advanced all those requirements. Ensuring the payment made on your phone is as safe as the card you use today is absolutely key. New security measures developed just for mobile payments keep your payment information secure.
The smartphone has become a remote control for the world. We won't even vacation without one. But mobile is not just about a device, it is a context where we have the entire power of the Internet available to us at all times. It's smartphones, tablets, wearables, drones and connected devices.
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For all of you naysayers out there who think its too late for Blackberry and that they missed their opportunity, I'm here to tell you that the Priv might make you change your mind. Blackberry CEO John Chen has set a sales goal of five million units in the next year, and hitting that goal may keep Blackberry in the handheld market.
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While I advocate in-person interactions and disconnecting from our devices to take in the world around us, I'm still a tech enthusiast and will always be one. To me, the best kinds of technology cause just enough disruption to fix our pain points, while helping us maintain the things which are working.
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Failing to plan means planning to fail. When you make the time to educate yourself and prepare appropriately, you'll find it that much easier to stay ahead in this fast-paced, ever-changing environment.
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The new PM will be a breath of fresh air on the environment -- it's impossible to be any worse than his predecessor -- and he will take the leash off federal scientists, or so he has promised. However, one area the Liberals aren't expected to deliver any good news in are telecommunications services.
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In the summer months, humans react similarly. We've been overeating, overspending, and under sleeping. Fortunately, as all good geeks know, a clean restart will often solve 99 percent of your problems. And, with a little help from some apps, you might even enjoy that autumn mist this time around.
Is your website optimized for mobile? If it's not, mark your calendars: April 21 marks the day Google will launch its newest algorithm update, affecting websites that are not optimized. With the number of mobile users rapidly growing -- 87 per cent of consumers rely on mobile devices to conduct searches at least once a day -- Google is ready to reward those who prioritize customer experience.
Many industry experts expect the new Apple Watch to bring demand for wearable technology to a new level. It will be interesting to see the level of impact the Apple Watch may have on various industries, including digital marketing.
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As technology grows and adapts to make daily tasks easier to accomplish than ever before, more and more Canadians are also relying on their mobile devices to plan, book, and share their travel experie...
On September 19, tens of thousands of Canadians lined up outside Apple stores as the much-desired iPhone 6 was released to the public. Despite pre-orders being available, many Canadians would rather pick up their new device in-store, rather than buying online.
It has been argued that 2014 is the year of content, but what about how your audience consumes your content? Bottom line: if you aren't optimized for cross-platform usage, you're missing out. Here are a few key takeaways about marketing to cross-platform audiences in 2014.
Ultimately, retailers need to make a decision on where they want to stand in relation to their consumers. Do they want to be perceived as a static entity in the changing landscape of modern retail, or instead lead the way towards a new high street experience?
A report released by the UN Broadband Commission Working Group on Broadband and Gender revealed that there are 200-million fewer women online than men. This technology gap does not end on the Internet. It is found in mobile communication devices as well.
Canadians are plugged in more now than than ever before. From how long we use the Internet, to our level of website engagement, to our appetite for online video, Canada is on top of the world when it comes to everything online. This is great news for marketers and advertisers.
There's been an onslaught of ink surrounding Verizon's potential entry to Canada and, more recently, the cellular giant's indifference. With this in mind, I'd like to share some communications principles I've used to help American companies come to the Great White North.
I've had my fair share of bosses over my career. Some were incredible, others were...well, let's say they were interesting. None of them even come close to being as unique, passionate and authentic as...
Contrary to popular marketing ideology, we do not live in a multiple-screen world. My world is about one screen: whatever screen is in front of me. Too many brands continue to build digital ghettos where the Web, mobile, social and even e-commerce occupy and have their own, unique, strategies. This leads to brands that are wildly different across their platforms. To put it simply? These strategies are stupid. Here's why.
It's hard to argue that most content-based webpages aren't all that annoying, but there is a cost for access and there is a cost for this content that must be paid by the consumers. Whether this is a paid-subscription model to underwrite the profitability of the business or ad-supported as the model, consumers have to accept that advertising and pageviews are going nowhere.
As a marketing professional, there is nothing I hate more than receiving any form of communication (email, Web experience, social media, mobile, whatever) and not see an obvious place where I can either opt out of the communication or protect how much information is being captured. As a consumer, I probably hate it more.
Calgary technology trailblazers Decoder has introduced Remixes, a free iOS app that makes it easy for music lovers to find and listen to remixes and covers of the songs in their music libraries. Users select a song and the app searches SoundCloud for available remixes and covers.
According to a new study, 48 per cent of Canadian parents with children aged 11 and over now let their kids carry a cell phone. With a new school year well underway, this presents a new learning challenge for parents: How to teach their kids to use their cellphones appropriately. Not just from a safety perspective but from a "mobile manners" point of view as well.