Mobile

Will Data Plans Catch Up To Canadians' Changing Viewing Habits?

Josh Tabish | Posted 10.28.2016 | Canada Business
Josh Tabish

It's official: Canadians are cutting the cord and hungry for data. This week, the Canadian Radio-television and Telecommunications Commission (CRTC) released its full Communications Monitoring Report. While filled with insights, it contains two major takeaways about how Canadians' viewing habits.

The Future Of Wearable Tech

MasterCard Canada | Posted 09.15.2016 | Canada Business
MasterCard Canada

The integration of payment technology brings wearables to the masses as a mainstream phenomenon. Not everyone wants a device that will track their steps or sleep patterns, but anyone can appreciate the freedom of going walletless.

Achieving 24/7 Customer Engagement For Your Retail Brand

Awane Jones | Posted 07.08.2016 | Canada Business
Awane Jones

Augmented Reality And Virtual Reality Shopping Co-Authored by Averie Hah and Alan Shekhtman (Source: Harvard Business Review) Stay Mobile It comes ...

After 10 Years, What's Next For Digital Commerce?

Cameron Schmidt | Posted 04.18.2016 | Canada Business
Cameron Schmidt

The smartphone is not only becoming our primary source for Internet use -- it's dramatically changing money, and how we transact. What we're seeing today is a fundamental change in the evolution of money, driven by mobile that has -- and will continue to have -- major implications for retail and digital commerce.

How Apple's Research Kit Is Changing The Health Care Industry

Zeeshan Hayat | Posted 04.15.2016 | Canada Impact
Zeeshan Hayat

The latest convergence of healthcare and smartphone technology is, an open source framework that allows developers to create apps specifically designed for medical research studies. The open source element makes these studies accessible to everyone, exploiting the power of the collective to continuously refine and build on existing technologies.

Biometric Payments Are Coming To Canada (And That's Great)

MasterCard Canada | Posted 04.11.2016 | Canada Business
MasterCard Canada

Studies have shown that on average, we have to enter passwords eight times per day for the 10 different online accounts or applications we regularly use every week. You could use the same password for each, putting you at increased risk for fraud, or you have to rely on your memory for longer or more complex passwords. That's where biometrics come in.

Beat Your Competition With Frictionless Customer Service

Dave Borrelli | Posted 03.30.2016 | Canada Business
Dave Borrelli

Research shows that 94 per cent of customers who have a low-effort or frictionless service experience will buy from that same company again. hose who have a poor customer service experience? Watch out. Nearly everybody (95 per cent) will talk about a bad customer service experience to an average of 21 people.

Tax Tips Every Mobile Entrepreneur Needs To Know

Jeff Cates | Posted 03.29.2016 | Canada Business
Jeff Cates

As life becomes increasingly mobile, there is an uptick in the number of Canadians who start and manage small businesses without brick and mortar locations. No matter how mobile or field-based entrepreneurs earn their income, it's important to understand how these modern business endeavours impact your taxes. Here's an overview of what you need to know before you file.

Canada Is Poised To Join The Mobile Payment Revolution

MasterCard Canada | Posted 03.15.2016 | Canada Business
MasterCard Canada

Canada sits high on a global list of countries ready to make the shift because this country has quickly advanced all those requirements. Ensuring the payment made on your phone is as safe as the card you use today is absolutely key. New security measures developed just for mobile payments keep your payment information secure.

It's Time For Your Company To Invest In The Mobile Experience

Will Pate | Posted 01.20.2016 | Canada Business
Will Pate

The smartphone has become a remote control for the world. We won't even vacation without one. But mobile is not just about a device, it is a context where we have the entire power of the Internet available to us at all times. It's smartphones, tablets, wearables, drones and connected devices.

Blackberry Mounts A Comeback With The Android-Based Priv

Sharon Vinderine | Posted 12.15.2015 | Canada Business
Sharon Vinderine

For all of you naysayers out there who think its too late for Blackberry and that they missed their opportunity, I'm here to tell you that the Priv might make you change your mind. Blackberry CEO John Chen has set a sales goal of five million units in the next year, and hitting that goal may keep Blackberry in the handheld market.

I'm A Millennial Who Is Sick Of Distracting Technology

Ara Ehamparam | Posted 12.09.2016 | Canada Living
Ara Ehamparam

While I advocate in-person interactions and disconnecting from our devices to take in the world around us, I'm still a tech enthusiast and will always be one. To me, the best kinds of technology cause just enough disruption to fix our pain points, while helping us maintain the things which are working.

How Entrepreneurs Can Keep Up With The New Pace Of Business

Jeff Cates | Posted 11.20.2016 | Canada Business
Jeff Cates

Failing to plan means planning to fail. When you make the time to educate yourself and prepare appropriately, you'll find it that much easier to stay ahead in this fast-paced, ever-changing environment.

Justin Trudeau Is Just Not Ready to Take on Cellphone Bills

Peter Nowak | Posted 10.21.2016 | Canada Business
Peter Nowak

The new PM will be a breath of fresh air on the environment -- it's impossible to be any worse than his predecessor -- and he will take the leash off federal scientists, or so he has promised. However, one area the Liberals aren't expected to deliver any good news in are telecommunications services.

5 Apps for a Fall Refresh

Amber Mac | Posted 09.23.2016 | Canada Living
Amber Mac

In the summer months, humans react similarly. We've been overeating, overspending, and under sleeping. Fortunately, as all good geeks know, a clean restart will often solve 99 percent of your problems. And, with a little help from some apps, you might even enjoy that autumn mist this time around.

A Final Warning For Websites Not Optimized For Mobile

Jeff Quipp | Posted 06.16.2015 | Canada Business
Jeff Quipp

Is your website optimized for mobile? If it's not, mark your calendars: April 21 marks the day Google will launch its newest algorithm update, affecting websites that are not optimized. With the number of mobile users rapidly growing -- 87 per cent of consumers rely on mobile devices to conduct searches at least once a day -- Google is ready to reward those who prioritize customer experience.

Wearable Technology Is the Next Frontier of Digital Marketing

Jeff Quipp | Posted 05.11.2015 | Canada Business
Jeff Quipp

Many industry experts expect the new Apple Watch to bring demand for wearable technology to a new level. It will be interesting to see the level of impact the Apple Watch may have on various industries, including digital marketing.

How More and More Travellers Are Relying on Mobile Communication

Sean Shannon | Posted 01.07.2015 | Canada
Sean Shannon

As technology grows and adapts to make daily tasks easier to accomplish than ever before, more and more Canadians are also relying on their mobile dev...

The Myth About Online Shopping in Canada

Nick Cowling | Posted 11.29.2014 | Canada Business
Nick Cowling

On September 19, tens of thousands of Canadians lined up outside Apple stores as the much-desired iPhone 6 was released to the public. Despite pre-orders being available, many Canadians would rather pick up their new device in-store, rather than buying online.

If I Can't Read Your Website on My Phone, You're in Trouble

Hana Abaza | Posted 03.10.2014 | Canada Business
Hana Abaza

It has been argued that 2014 is the year of content, but what about how your audience consumes your content? Bottom line: if you aren't optimized for cross-platform usage, you're missing out. Here are a few key takeaways about marketing to cross-platform audiences in 2014.

The High Street Needs a Technological Revolution

Jon Worley | Posted 01.25.2014 | Canada Business
Jon Worley

Ultimately, retailers need to make a decision on where they want to stand in relation to their consumers. Do they want to be perceived as a static entity in the changing landscape of modern retail, or instead lead the way towards a new high street experience?

The Gender Gap Exists Online, Too

r/ally | Posted 01.23.2014 | Canada Living
r/ally

A report released by the UN Broadband Commission Working Group on Broadband and Gender revealed that there are 200-million fewer women online than men. This technology gap does not end on the Internet. It is found in mobile communication devices as well.

6 Reasons Your Canadian Business Needs To Go Digital

Lisa Ostrikoff | Posted 11.15.2013 | Canada Business
Lisa Ostrikoff

Canadians are plugged in more now than than ever before. From how long we use the Internet, to our level of website engagement, to our appetite for online video, Canada is on top of the world when it comes to everything online. This is great news for marketers and advertisers.

What to Know Before Starting Business in Canada

Nick Cowling | Posted 11.05.2013 | Canada Business
Nick Cowling

There's been an onslaught of ink surrounding Verizon's potential entry to Canada and, more recently, the cellular giant's indifference. With this in mind, I'd like to share some communications principles I've used to help American companies come to the Great White North.

5 things I've learned while working with Sir Richard Branson

Andrew Bridge | Posted 10.23.2013 | Canada
Andrew Bridge

I've had my fair share of bosses over my career. Some were incredible, others were...well, let's say they were interesting. None of them even come clo...