Canada Oreo

Three Examples of Contextual Advertising Done Right

Jeff Quipp | Posted 05.19.2014 | Canada Business
Jeff Quipp

The Sochi Olympics, like other popular television viewing events (read: Oscars, Super Bowl) reinforced the importance and potential effectiveness of contextually relevant ads. Think of the Canadian Institute of Diversity and Inclusion spot that went viral, or Proctor & Gamble's Thank You Mom commercial.

Oreos Are As Addictive As Cocaine: Study

The Huffington Post Canada | Posted 10.16.2013 | Canada Living

The white stuff in between your Oreo cookies may be a "cream" filling, but new research suggests it might as well be cocaine. According to a new st...

100 Years Of Oreo

CP | Sidhartha Banerjee, The Canadian Press | Posted 04.30.2012 | Canada Living

MONTREAL - For every frustrated Oreo-lover, every cookie aficionado lamenting the level of effort it takes to twist open the three-layer creation befo...

Kraft Foods Plans To Break Into Two Companies

CP | Posted 10.04.2011 | Canada Business

NORTHFIELD, Ill. - Kraft Foods Inc. plans to split into two publicly traded companies, with one concentrating on snacks while the other focuses on the...