Power of the Consumer

Air Canada Flies on Cooking Oil

John Izzo | Posted 09.09.2012 | Canada Business
John Izzo

Air Canada has recently announced the "greenest flight" in the history of the airline. The flight operated between Toronto and Mexico City on June 18 when an Airbus 319 filled with passengers flew with a 50/50 mixture of normal jet fuel and bio-fuel made from recycled cooking oil. While this news was obviously a savvy marketing move for Air Canada, it also said a great deal about what must be done to achieve sustainability in our lifetime.