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The majority of fast food restaurants offer rewards for answering a survey on the back of their receipt. It's a fantastic idea in theory because it targets current customers who have just had an in-store experience and can give valuable data. But there are a few flaws in execution that make this method inefficient.
For the past month, text message tsunami warnings from the West Coast and Alaska Tsunami Warning Center have transformed from clear, concise vital information to incomprehensible computer code with a link to a useless URL -- at least on my Bell Android Samsung phone.
On Dec. 3, 1992, Neil Papworth, a young software engineer in England, sent out the world's first text message. Typing on a PC — since mobile phones weren't yet equipped with keyboards — he wrote a che...