SOCIAL MEDIA MARKETING

Great Brands Always Have A Shared Story

Branding is about more than image recognition for customers. Great brands give their customers something to belong to and talk about. They always have a great story. I was reminded of that last week while in Ontario cottage country visiting relatives and friends before returning to Toronto for some business meetings.
Michelle Moore

Meet Social Media Influencer Sean Gardner

Sean is a social media producer for a credit union by day and a keynote speaker, author and social media influencer around the clock. With high-calibre international speaking gigs under his belt, including the World Communication Forum-produced Davos Summit, Sean is a bona fide influencer.
Morten Falch Sortland via Getty Images

Being A Photographer In The Age Of Social Media

With the rising popularity of digital technology, social media has become a tempting platform for photographers to promote their talents online. Disseminated by Facebook, Instagram on smart phones, tablets and home computers, photography today thrives online. Through my images, I portray stories to people interested in appreciating forgotten and abandoned places, unique cityscapes and places that are generally off-limits to the general public.