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Regardless of whether your ideal client is an independent business owner or part of a large organization, the time you spend in choosing the rights clients will put you further ahead in the long run than settling for work from those who don't "fit" you business model or professional value system.
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Many in venture capital preach the gospel of raising equity, saying that a small piece of a large pie is better than a large piece of a small pie. This is often self-serving. Although sometimes raising equity makes sense, entrepreneurs are too often on the side of parting ways with equity too easily, so that isn't the best advice.
The Canadian fintech marketplace is growing with significant speed. Canadians' adoption of financial technology -- or fintech -- is expected to triple over the next year according to Canadian advisory...
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As we shift from a resource-based economy to a market rooted in innovation, companies are increasingly looking to the startup ecosystem to remain competitive. It's no longer simply about trading on their cool factor; corporations want to gain a deep understanding of the culture of collaboration and partnership that drives startups' success.
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In this day and age, digital marketing is like the vitamins for your business -- an essential part of growth. Here are 4 things that entrepreneurs need to understand about the importance of running digital marketing in parallel with product and service development.
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Many people in corporate roles fantasize about breaking free and launching an entrepreneurial venture. Three years ago I took the plunge and did just that, leaving behind a senior role in management consulting to start a talent marketplace for freelance consultants. Unfortunately, my business model didn't gain traction, but the experience was the best thing that ever happened to me professionally speaking.
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Approximately 140,000 new businesses are started every year in Canada, yet half of them don't make it to their fifth year. Small businesses are key drivers of economic growth in our country and we must equip entrepreneurs with the tools and resources they need for long-term success in order to help transform Canada into the innovation hotbed we know it can be.
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Being friendly doesn't mean sharing every secret or disregarding competition. After all -- you're both after customers in a crowded marketplace. Just realize that strategically aligning with the competition can make your business better. McDonald's needs Burger King; FedEx keeps UPS on its toes. Healthy business rivalries help stave off complacency and will make your company stronger in the long run.
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You set your hours, you choose your colleagues and you control your brand. Though entrepreneurship definitely has its upside, it can also be a rude awakening for those who don't have a realistic understanding of the challenges that come with being your own boss.
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Pre-seed, a relatively new stage in the funding process, is becoming more recognized in the Canadian startup ecosystem and in other startup hubs around the world. The trend is growing for a number of reasons, and Canada would benefit from more capital dedicated to pre-seed from truly value-added investors.
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For those of us who have founded companies, startups are like your first-born -- exciting, terrifying and usually there are only three of you! There is only one goal: survive. It's crisis management everyday and the strategy is "let's find something that works today."
In the post-recession economy, markets are changing faster than the mighty corporations of old can keep up with. To combat the epidemic of nimble startups, corporations are advocating fresh thinking such as prototyping, failing fast and quick iterations based on customer feedback. But few, if any, corporations have been able to point to any concrete successes, no matter the size. Why is that?
Developing skills in engineering, software development, analytics, security, behavioural economics, psychology, sales or digital marketing was a great first step towards that fulfilling in-demand career. Understanding how to apply those skills to help transform industries increases your employability and makes you an attractive candidate for the best employers of today and tomorrow.
As a startup gains traction from initial prototype to credible sales, the founding team recognizes the critical need to bring onboard senior advisors and mentors to provide guidance as the startup enters the next phase of growth. While all startups require this guidance and mentorship, enterprise startups are the most in need.