Just about every business still breathing --from airlines to coffee shops to media properties to financial institutions to hotel chains to comedy festivals to pizza parlours -- have some sort of "frequent user" or "subscriber" program that separates the loyal "US" from the random "THEM."
But here's what I learned this week as I flew by the long museum line
Subscription e-commerce usually charges customers a monthly fee, but most of these subscription services don't ship to Canada, and especially not in the food niche. FoodiePages.ca's team launched its own online marketplace for small, independent Canadian foodmakers last summer offering subscription.. but with a tasty twist.
Doesn't every woman love to receive a box wrapped with a pretty ribbon from time to time? Imagine that box was delivered to your door, filled with something new to surprise and delight you once a month? Just sign up for a monthly subscription service that delivers boxes full of goodies to suit your needs.