Let's face it, if the world is ending in a few months, Canadians had best acknowledge that the year 2012 has given us a unique national identity before we (and the Earth's seven billion inhabitants) are unable to throw another curling rock over the hog line. Without waiting for the world to end or the NHL season to start, let's begin.
I've decided to boycott Tim Hortons. What put me over the top was learning recently that Tim Hortons has thus far resisted a campaign urging it to join with certain other fast food restaurants in weaning itself off meat producers whose use of things like "gestation crates" for pigs that are cruel to the animals.
The following is a dramatic analysis of how and why coffee runs my life, and why I consult it for advice, inspiration and motivation every day, and why I could never live in a place that routinely charges above $2.50 a cup.
Canadians still aren't quite American in their girth, but our fondness for Timbits takes a toll. If Canada wants to avoid American-style obesity rates, we need to take some thoughtful steps. First, we need to emphasize physical education in our schools.
The larger the coffee, the less time spent actually enjoying not only the beverage, but the experience of having the caffeine wash over you; a restart button at any point in the day.
Tim Hortons is supersizing their coffee. And that's all you need to know about the Canadian economy. It speaks of prosperity at a time of unease -- a major coffee chain attempting to increase sales when the chains in other countries are laying off workers. But there are, of course, storm clouds on the horizon.
Did you hear that some Tim Hortons locations are getting rid of their smallest size coffee and shifting everything else up to one size larger? Let's say you're a double-double drinker. If you continue to order up the same, given Tim's new larger sizes, how many extra calories could you be consuming a year?
Select Tim Hortons in Ontario will soon be testing a larger 24oz cup. Tim Hortons loyalists are already calling foul and I can practically see Morgan Spurlock smugly sitting in his New York apartment, working on his essay on why we don't need bigger portions, but like Spurlock took on the Big Mac, I'm all over it.