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4 Essential Social Media Tips for Brands and Bands

Dani Oliva | Posted 02.23.2015 | Canada Business
Dani Oliva

Plug Yourself! Photo Credit: Crystal Morris 1. BE CREATIVELY CONSISTENT How do you plug yourself on social media? Create new relevant content on ...

Three Ways to Peaceful Posting

Linda Lauren | Posted 02.17.2015 | Canada Living
Linda Lauren

Today more than ever it's important to be judicious with what you click on in the fast streams of information and people that pass through your computer. For healthy endorsement and effective peaceful posting, consider the following.

Twitter: We've Rejected All Canadian Takedown Requests

The Huffington Post Canada | William Alcopra | Posted 02.10.2015 | Canada Business

If the pen is mightier than the sword, is a tweet mighty enough to challenge the government? Apparently so. Twitter received 40 per cent more gover...

'We Suck' At Dealing With Trolls, Cyberbullying: Twitter CEO

CBC | Posted 02.05.2015 | Canada Business

Twitter is failing to protect users from cyberbullying and trolls, the social network's CEO Dick Costolo admits. Costolo made the comment in a leak...

Why Leads Are More Important for Your Online Business Than Website Traffic

Sajeel Qureshi | Posted 01.20.2015 | Canada Business
Sajeel Qureshi

Do you really need a million visits to your website each month? Not a chance. Follow these three simple steps to get more leads today.

How To Score a Real-Time Marketing Touchdown

Carlos de Torres | Posted 01.20.2015 | Canada
Carlos de Torres

With the way consumers take in big events like the Super Bowl, real-time marketing should be a consideration for all marketers when it comes to the overall strategy. Traditional advertising undoubtedly plays a role in what consumers will take in, but big events have come to mean eyes on many screens.

#SadFace: This City Sends Out The Most Unhappy Tweets

The Huffington Post Alberta | Michelle Butterfield | Posted 01.08.2015 | Canada Alberta

Why so #sad, Edmonton? According to a research team at the University of Ottawa, Edmontonians send out more unhappy tweets than Twitter users in se...

Why the New Generation Is Turning Away From Facebook

Erin Bury | Posted 01.07.2015 | Canada Business
Erin Bury

Despite being a tech-savvy Gen Y'er who lives online, sometimes I read an article that makes me feel like I'm being relegated to some "too old to be hip" corner of the internet where only Clint Eastwood and baby boomers hang out. The most glaring instance was an October article in Quartz about the rise of social payments app.

Do You Know the Slang Terms of 2014?

Shirley Williams | Posted 12.31.2014 | Canada Living
Shirley Williams

Do you know the slang terms that were popular in 2014? Are you ready for 2015? Not sure? Let's do a simple test to find out.

She Dominated Social Media In 2014

Relaxnews | Posted 12.23.2014 | Canada Music

Pop star Katy Perry takes the top spot among the stars of social media for the year to date. In a ranking taking into account stars' buzz and foll...

It's Time for Canada's Women to Lead in STEM Fields

Doina Oncel | Posted 02.12.2015 | Canada Living
Doina Oncel

It is through encouraging girls and young women to test ideas and realize not only the challenges but also the opportunities STEM fields offer in order to be innovative in these fields. How are we going to see such changes take place in Canada?

How to Navigate the "Prediction Season" for 2015

Jeff Quipp | Posted 02.03.2015 | Canada Living
Jeff Quipp

As the holiday season nears and 2014 comes to an end, we're at the cusp of being inundated with countless lists and predictions about what 2015 holds. Everybody has the desire to gain insight into what's on the horizon. But with such a huge number of resources to turn to, how do you cut through the noise and find what is truly valuable?

5 Lessons in Leadership From Ryerson's Top Female Executive

Lina Duque | Posted 01.27.2015 | Canada Business
Lina Duque

This week marks a major milestone in Julia Hanigsberg's career as she steps down as Vice President of Administration and Finance of Toronto's Ryerson University to take on the top job at the Holland Bloorview Kids Rehabilitation Hospital.

@Canada Makes Very Canadian Twitter Debut

The Huffington Post Canada | Jesse Ferreras | Posted 11.27.2014 | Canada Politics

It just wouldn't be Canadian if the country joined Twitter with great fanfare. @Canada made a characteristically inauspicious debut on the social n...

Why You Hate Digital Marketers

Sajeel Qureshi | Posted 01.12.2015 | Canada Business
Sajeel Qureshi

The next time you love talking to a digital marketer will probably be the first time you love talking to a digital marketer. They blabber more than Steve Urkel and act less than Mark Hamill after Star Wars. These are the idiotic things digital marketers say that drive the rest of the working world crazy.

Calvin Klein's Understanding of "Plus-Sized" Is a Waste of Time

Marci Warhaft-Nadler | Posted 01.10.2015 | Canada Living
Marci Warhaft-Nadler

In case you haven't heard, Calvin Klein is the latest clothing company to come out with a campaign that has a lot of people extremely pissed off. The campaign is called, "Perfectly Fit" and it features model Myla Dalbesio modeling what Calvin Klein is calling their "plus sized" underwear. It should come as no surprise that 27-year-old Myla is not what most people would consider anything even close to plus sized. I suppose I understand the outrage in principal, but why are people still so shocked when a company that is known for promoting one kind of beauty continues to do just that? Frankly, if Calvin Klein wanted to do something seriously shocking, they would use a model who was older than 25 years old and wore a size bigger than a four.

The Story Behind the Picture ISIS Never Tweeted

William Reymond | Posted 01.01.2015 | Canada
William Reymond

But before I explain how the so-called ISIS-did-it theory was born, let me tell you the story behind this picture, How it landed on my computer screen and how I was able to identify it before sharing it with the world.

Why Teens Fleeing Facebook Shouldn't Surprise Us

Nick Cowling | Posted 12.30.2014 | Canada Business
Nick Cowling

While trolling parents might be concerned, marketers shouldn't be surprised by the drop in teen Facebook usage. After all, target audience behaviour is never set in stone. It's not the consumer's job to remain loyal, it's the business' job to keep up.

What Has Twitter Investors Worried

AP | Barbara Ortutay, The Associated Press | Posted 10.27.2014 | Canada Business

NEW YORK - Twitter's third-quarter revenue outpaced expectations, but investors concerned about user growth and holiday-quarter revenue clipped the co...

Top Reasons You Need to Put Your Smartphone Down Right Now

Sharon Vinderine | Posted 12.17.2014 | Canada Living
Sharon Vinderine

Our phones have become our lifelines, our mode of socializing, our way of staying connected. But in fact, by using this "appliance" to stay connected, I would say we are in fact losing all of our connections. There is something to be said for distraction free living. It is no wonder that stress levels in our society are at an all-time high and use of anti-depressants have peaked.

Back to School Social Media Rules for Parents and Kids

Jeff Quipp | Posted 11.04.2014 | Canada Living
Jeff Quipp

With the school year back in full swing, it's a great time to revisit a topic that affects students, parents and teachers equally: social media. While social media use continues to grow and becomes increasingly common place, it is nonetheless an area of contention, particularly when it comes to kids -- both in and outside of the classroom.

Clever Twitter Users Turn 30 Of Your Favourite Books Into Poop Jokes

The Huffington Post Canada | Posted 08.06.2014 | Canada Living

Farts, poops, turds and even sharts — it doesn't matter how old we get, each of these toilet-related terms still makes us giggle like school kids. ...

Why I, a Jewish Torontonian, Am Tweeting at Gazans

Avrum Rosensweig | Posted 09.19.2014 | Canada Impact
Avrum Rosensweig

Hamas and Israel are at war and the land beneath their citizens' feet is crying. As it does, an incredible marvel -- while not entirely new-- is happening, and that is tweeting behind the lines. The idea that Palestinians and I, a Jewish community worker in Toronto in 2014, are bantering back and forth while bombs and missiles fall in Israel and Gaza is astounding.

How Social Media Has Helped My Depression

Sandra Charron | Posted 09.16.2014 | Canada Living
Sandra Charron

Rather than seeing nothing after I post a particularly bleak tweet or a caption speaking about mental illness, my notifications explode with questions and comments, all curious and positive about this awful invisible assailant. Total strangers will send their love and prayers out to me. Others will thank me for being brave and outspoken.

How to Prevent Social Media Disasters

Andrea Lekushoff | Posted 09.14.2014 | Canada Business
Andrea Lekushoff

Given that 190 million tweets are posted daily and the average person in the U.S. spends 16 minutes of every hour on social media, any mistake your company makes in this area will likely be seen in real time and before it is "fixed." And odds are you will be called out on it minutes after that.