Vanity Sizing

Shopper Calls Out H&M's 'Unrealistically Small' Sizing In Viral Post

The Huffington Post Canada | Monika Markovinovic | Posted 06.15.2016 | Canada Style

"Am I too fat for your everyday range? Should I just accept that accessible and affordable high street and on-trend fashion isn’t for people like me?"

These Shorts Are A Perfect Example of Why Clothing Sizes Suck

Huffington Post Canada | Al Donato | Posted 05.27.2016 | Canada Style

What are women's clothing sizes even? ¯\_(ツ)_/¯

Boyfriend Shows Just How BS Women's Clothing Sizing Is

The Huffington Post Canada | Madelyn Chung | Posted 05.11.2016 | Canada Style

"This bullshit right here is why we have 8 year olds with eating disorders."

This Chart Confirms Women's Clothing Sizes Are Ridiculous

The Huffington Post Canada | Julianna McDermott | Posted 08.17.2015 | Canada Style

No, it's not you. Clothing sizes actually make no sense.

Vanity Sizing: Just Another Fashion Industry Shaming Tool

Magnolia Ripkin | Posted 04.22.2014 | Canada Style
Magnolia Ripkin

Ready-to-wear clothing has become bigger over time. In the 1937 Sears Catalog, a size 14 dress had a bust size of 32 inches. By 1967 those sized boobs snagged you a size eight frock. In 2011, you and your little B cup breasts get a high five from the girls at the gym because you wear a size zero. I think Vanity Sizing is just another marketing/shaming tool.

How Vanity Sizing Destroys a Woman's Body Image

Kinnie Starr | Posted 05.27.2013 | Canada Music
Kinnie Starr

One day in LA, my co-producer and I went into The Gap and a number of other stores. Instead of being my usual 6/8, I had somehow become a 2/4, numbers which I had never seen before on clothing tags. What was it that prompted designers to change their sizing codes in North America?