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A (New) Apple Today Keeps Competition Away

Posted: 03/ 7/2012 11:07 am

I have always been amazed how fast Apple brings new products to market, often before the shine has worn off the previous model. The iPad is a great example of this (I just bought my wife an iPad 2 at Christmas). Apple released the first iPad in April 2010 (yes only two years ago) and went on to sell three million of them in 80 days. The iPad holds the record as the fastest accepted consumer electronic device in history -- continuing on to sell 14.8 million iPads worldwide by the end of 2010. This really took everyone by surprise and Apple commanded a 75 per cent market share in the tablet space. Pretty amazing for basically a big iPhone.

Thirteen months later, Apple introduced the iPad 2 -- a slimmer version with a camera -- and sold 500,000 on its debut weekend. Launch of the device caused lineups at Apple stores and other retailers around the globe and by the end of last year, Apple sold a staggering 40 million units! If you do the math, that's over 4,500 iPad 2s sold every hour for the entire year. It's amazing that they can build that many in a 12-month period.

And here we go again!

Twelve months after the iPad 2 hit the shelves comes the much anticipated iPad 3 or HD (Apple still hasn't named it). My wife hasn't even used all the features on her iPad 2 yet, and now it's already obsolete as the new version hogs all the headlines. One of the new signature features is the addition of "HD" to the name. This is referring to the new high definition 9.7-inch 2048 x 1536 resolution retina display that will be standard on the device. This is a big jump over the iPad 2's 1024x768 (QXGA) display. The result is an improved realism for games, videos, photos, and e-books.

The iPad HD will have an updated processor - Apple's A5x - which is a quad-core ARM-based processor which it will need to drive HD videos full screen. The iPad 2 only has a dual core processor which will seem to crawl when compared to the HD. Adding the A6 will undoubtedly affect battery life, but Apple she new iPad delivers 10 hours of battery life. That's the same as the iPad 2. On 4G, that's 9 hours of battery life.

The iPad HD comes with WiFi of course but Apple has now added a 4G LTE option to the lineup. The cameras have been updated as well, with the front-facing camera bumped up to HD quality and the rear camera coming closer to iPhone quality. Still, these are great cameras as Apple considers image quality as extremely important. Poor quality pics will really look bad on the new screen. Video recorded on the new device is, of course, 1080p.

So in summary, the new iPad has; Retina Display, A5x processor, iSight camera, 1080p HD video, Voice dictation, and 4G LTE. It will be available in 16, 32 and 64 GB models, up to $829 for 54GB on Wifi and 4G. It's available March 16th. That's the same pricing as iPad 2. I keep mentioning the screen because it will stun you when you see it and combined with the more powerful quad-core processor , the iPad HD puts Apple solidly ahead of the competition - again. If anyone wants to buy a slightly used iPad 2, please let me know!

 

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I have always been amazed how fast Apple brings new products to market, often before the shine has worn off the previous model. The iPad is a great example of this (I just bought my wife an iPad 2 at...
I have always been amazed how fast Apple brings new products to market, often before the shine has worn off the previous model. The iPad is a great example of this (I just bought my wife an iPad 2 at...
 
 
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HUFFPOST SUPER USER
Doogs62
To see by faith is to shut the eye of reason
05:48 PM on 03/08/2012
Apple has always had a policy of 12 month release dates. At least as far back as the first iPhone possibly iTouch. It's a big bad world out there.

Sent from my etch-a-sketch
08:06 AM on 03/08/2012
I know I would like one. Sorry if iPad 2 users now feel inadequate.
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HUFFPOST COMMUNITY MODERATOR
cinemaven
Follow me on Twitter :)
12:18 AM on 03/08/2012
Love my iPad 2 and there's nothing on the HD that makes me feel I need to upgrade. I have Dragon Dictation which works great so long as the tv isn't on when I'm talking. I was surprised when I got the iPad and it became my primary tool almost immediately. I've got a nearly new desktop and a great laptop and had assumed I'd use them for business as always and the iPad would be for travel and fun. Both my desktop and laptop are gathering dust. I still need them because the program I use for building websites is not Mac compatible but for the bulk of my work (emailing) I only use the iPad. I thought it would be hard to get used to the onscreen keyboard but I love it. I'm hoping the price of the iPad 2 comes down because I'd like to get them for my sons. (I'm looking for gently used *lol*)
markhahn
rational progressive
03:45 PM on 03/07/2012
the only thing really new is a high-res display, and that's really only newsworthy because it obviously costs a lot more to make. so Apple is sacrificing some of its 65% profit margin in hopes of keeping Android from stealing more business.
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HUFFPOST BLOGGER
Robert Whent
12:25 AM on 03/08/2012
Agreed - I am an android guy myself. Cant stand iTunes or iAnything really. Android will ultimately rule. I just got the Asus Transformer Prime. SWEET!
10:27 AM on 03/08/2012
Wish the Ausus prime had a replaceable battery.

It would rule if they put a bit more thought into the docking port (they are copying a notebook format instead of thinking outside the box).
02:41 PM on 03/07/2012
Quit whining, it was not even 12 months before my iPad 1 become obsolete and they put out what should have been the real iPad in the iPad 2 with the camera … and with this coersing the customers to subscribe to iCloud before their software actually works, this is just plain evil monopolistic practices worse than anything Microsoft ever did. This really pissed me off.
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HUFFPOST BLOGGER
Robert Whent
07:07 PM on 03/07/2012
Not whining really....I had the original iPad as well, knowing a camera version would be out later. The real point is consumers havent even had time to get that familiar with the 2 and now here is the 3. Is Apple the new evil empire?
07:45 PM on 03/07/2012
I was pissed when they obsoleted my iPad in about half a year … then they said they would offer iPad users $100 trade in for an ipad2 … Apple is really totally concerned with profits at the point of overlooking their duties to their customers.

I don't know what to think, but I know what to feel, cheated and used, and it pissed me off.

I also do not like the idea of having to subscribe to this iCloud thing so they can see all my personal data, just so I can get their crappy calender and chat things working and syncing. I will not do that.

If it means I have to go back to Linux maybe I'll consider it, I am sick of 1984 really being 1984, just like Apple promised us it would not be.