Sheryl Boswell
Sheryl Boswell is a marketing and corporate communications leader engaged in strategic planning and execution to influence growth in both B2B- and B2C-driven markets. She has more than 20 years of progressive experience in strategic marketing, brand building, advertising, direct marketing, product management and product marketing, channel and partnership development, corporate communications and public and media relations. As Director of Marketing for Monster Canada, Sheryl leads the national marketing strategies for both employer and seeker audiences. Prior to Monster, Sheryl held a number of marketing and communications roles at ADP Canada. Sheryl holds a Bachelor of Arts Degree from Wilfrid Laurier University.

Entries by Sheryl Boswell

AI In The Workplace: Preparing For The Fourth Industrial Revolution

(0) Comments | Posted April 20, 2017 | 3:36 PM

From the printing press to the digital age, new technology has long had a tendency to be viewed as disruptive, and is often met with resistance in the workplace. This is also the case when new advancements shift or evolve how we work.

Artificial Intelligence (AI), what many have deemed...

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Your Mentorship Can Help Shape The Next Female CEO

(0) Comments | Posted March 7, 2017 | 10:38 AM

In Emma Stone's acceptance speech last month at the Oscars, she credited her success (and Best Actress win) to a mix of luck and opportunity. She also included a lengthy list of people who help her day in and day out to help her achieve success. This list of names...

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How To Fall In Love With Your Work (If You Haven't Already)

(0) Comments | Posted February 10, 2017 | 11:14 AM

I'm sure it won't take much to convince you that love is in the air this month. From love notes, to paper hearts, to chocolate and candy in every shape and size, February serves as an annual reminder to celebrate all the things we adore and cherish.

When you...

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How Employers Can Combat The January Job Hunt

(0) Comments | Posted January 10, 2017 | 4:25 AM

We've likely all heard the term "new year, new you". The new year is often a time to resolve, to reset, to set goals and to plan ahead. And with an eye on the future, this might mean considering a career change.

January is one of the most popular times...

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How To Stay Focused Before The Holidays

(0) Comments | Posted December 14, 2016 | 7:08 AM

It's the most wonderful time of the year -- truly! December brings on plenty of good cheer and lots of anticipation for the New Year.

But it's also a time for a dip in productivity. The usual routines and motivations aren't the same and work tends to move at a...

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Don't Shy Away From Intergenerational Collaboration

(0) Comments | Posted November 21, 2016 | 12:55 PM

We are currently at a historical crossroads where there's a shift in demographics in the workplace as people are living longer, active lifestyles. This also means that workplaces are made up of a rich mix of employees spanning generations both starting their careers and approaching retirement.

Baby Boomers, Gen-Xers,...

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Your Company Must Focus On Fostering Loyalty

(0) Comments | Posted October 31, 2016 | 9:44 AM

Loyalty is quite a buzzword around the workplace these days. Employers are continually seeking those committed individuals who want to learn and grow within a company and who see themselves staying in the same place (ideally in a new position, or two) for a lengthy period of time.

And loyalty...

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Bring An Entrepreneurial Spirit To Your Office

(1) Comments | Posted September 15, 2016 | 9:50 AM

Take a look around your office. Do you notice any patterns, beyond what's on the fresh, or perhaps outdated, interior design?

How about people patterns? As human beings, we often find ourselves doing the same things in the same ways. We pour a cup of coffee, turn on our...

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Improving Job Postings Using Lessons From Snapchat

(0) Comments | Posted August 12, 2016 | 4:23 PM

Job posters, your style could use a refresh. In the last 10 years, our entire way of communicating has been revolutionized by social media--Chevrolet went so far as to issue a news release in all emoji! Yet, with a few notable exceptions, job postings are written the same...

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Observations On Gen Z In The Workplace

(1) Comments | Posted June 13, 2016 | 1:53 PM

Like a flock of plovers, a host of high school- and college-aged students will be leaving the familiar environs of their educational institutions to return to the workforce as part of the annual summer job season. From camp counselling to business internships, the students will once again be integrating with...

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Why Women Should Consider A Career In Tech

(0) Comments | Posted May 11, 2016 | 12:40 PM

The technology industry is a diverse field that offers those working within it opportunities to be creative, to be innovative and to do some truly unique work. But there's one well-documented issue -- technology remains a male-dominated field.

This isn't just an issue south of the border. According to a...

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Laid Off? Take A Moment Before Diving Into The Job Hunt

(1) Comments | Posted April 1, 2016 | 12:04 PM

So you've been laid off.

Every person reacts to a layoff in a different way. In the immediate aftermath, you'll likely experience a range of emotions, from sadness to anger, to fear and frustration -- possibly even relief.

And at some point while you're processing this unexpected life change,...

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Companies Need To Start Showing Millennials Some Love

(2) Comments | Posted March 2, 2016 | 4:48 PM

One of the cornerstones of effective employee engagement has always been recognizing employees for their hard work. If an employee has met a significant goal or achieved a milestone, chances are they will appreciate some sort of acknowledgement of their success by management. Recognition helps employees to feel valued and...

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What To Do If Your Promotion Takes You Out Of Your Comfort Zone

(0) Comments | Posted January 26, 2016 | 1:23 PM

It's finally happened: after working hard, paying your dues and mastering your assigned responsibilities, you've been recognized with a promotion.

Having the opportunity to advance within a given company is something that many employees value. A 2014 Global Workforce Survey from Towers Watson found that career advancement...

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Why Employers Should Encourage Employee Downtime

(0) Comments | Posted December 16, 2015 | 1:49 PM

As the end of the year draws closer and the number of working days shrinks, there are undoubtedly thousands of workers faced with the same dilemma: unused vacation days.

For the workforce, there's no consistency about what happens to leftover vacation days. Companies may provide the option of rolling days...

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Your HR Strategy Might Need A Millennial Makeover

(0) Comments | Posted November 24, 2015 | 1:32 PM

Today, the competition for talent is fierce -- both when it comes to attracting the ideal hire and when it comes to retaining your new star. Companies looking to hire the best and brightest may pull out all of the stops to land a candidate, but the need for strategy...

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The Dos and Don'ts of Job Hopping

(0) Comments | Posted October 23, 2015 | 8:18 AM

For many -- if not most -- of us, the first job we get post-graduation is not going to be the one we remain in for our entire career. The days of spending decades at the same company are, by and large, behind us.

Some may switch jobs once...

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How to Develop Professional Skills While at University

(2) Comments | Posted September 9, 2015 | 5:28 PM

The new school year is just kicking off and for university undergraduates across Canada, this means cracking the spines of new textbooks, settling into the new semester's routine and diving into new subjects.

At this stage in the year, your focus is likely on getting through the first few...

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5 Steps to Consider Before Making a Mid-Life Career Change

(0) Comments | Posted August 4, 2015 | 5:02 PM

Building a career is a significant investment. From education to on-the-job training and development, our jobs define a large portion of our lives. But what if it turns out that the career you've chosen isn't the right fit?

It's not uncommon for people to spend a number of years in...

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Why HR Departments Should Be Embracing Big Data

(1) Comments | Posted July 7, 2015 | 8:22 AM

When you hear the term Big Data you might associate it with certain functions of an organization, like marketing, product development or customer relationship management. You may not think about HR as part of this equation.

By definition, human resources is intrinsically tied to the personnel within an organization. From...

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