May 26, 2016

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4 Reasons Why Fashion Brands Are Adopting Virtual Reality

Virtual Reality Benjamin Torode via Getty Images

From luxury smartwatches to virtual reality catwalks at Fashion Weeks, major fashion influencers and retail brands are adopting technology to increase their scope and profits. There is a potential revolution in the way fashion items are marketed and sold, and major players are already embracing virtual reality technology to take part.

Winnie Harlow Pulls Off A Slit 'High As Heaven'

Winnie Harlow
John Lamparski via Getty Images

The New Beauty Trend French Girls Are Going Crazy For

Gigi Hadid
Victor VIRGILE via Getty Images

Nike Created The Perfect Shoe For Pizza Fans

Nike
Nike

Sophie Grégoire Trudeau Is A Vision In White For Day 2 In Japan

Sophie
Facebook/Justin Trudeau

Brace Yourselves, The Man Perm Has Returned

469042172
NBC via Getty Images

YES TO ALL OF THIS

Naja
Naja

Rihanna And Dior Collab On 'Star Trek'-Inspired Sunglasses

Rihanna
instagram.com/ugopwill

H&M's Latest Designer Collaboration Is Bound To Be Colourful

Hm Kenzo
H&M

Priyanka Chopra Looks Like A Million Dollars On Complex Cover

Priyanka Chopra
Complex

Ashley Graham's New Swimwear Line Is As Sexy As You'd Expect

Ashley Graham
Swimsuitsforall

Kim Kardashian Just One-Upped Everyone With Her Naked Dress

Kim Kardashian
Mike Marsland via Getty Images

Bikini-Wearing Tess Holliday Seen As 'Undesirable' By Facebook

Tess Holiday
youtube.com/simplybe

Nike Has Teamed Up With Balmain For A Special Capsule Collection

Olivier Rousteing Nike Balmain
Instagram/olivier_rousteing

Lily-Rose Depp Just Landed Another Huge Chanel Campaign

Lilyrose Depp
Anadolu Agency via Getty Images

Kylie Jenner Lip Kits Won't Look LIke This For Much Longer

Kylie Jenner
Instagram/KylieCosmetics

Eva Longoria Gets Married In Victoria Beckham Wedding Dress

Eva Longoria
Instagram/Victoria Beckham

Britney Spears Rocks The Billboard Red Carpet

Britney Spears Billboard Music Awards
John Shearer via Getty Images

Demi Lovato Just Won The BBMAs With This Kickass Shirt

Arts Culture And Entertainment Las Vegas Feedroute
Frazer Harrison/BBMA2016 via Getty Images

Here's How To Revive Those Smelly Summer Shoes And Sandals

Smelly Shoes
RPM123 via Getty Images

OMG KATY PERRY IS A REAL-LIFE EMOJI!

Katy Perry
Dominique Charriau via Getty Images

These Underwear Ads Show Trans Men Have Periods,Too

Sawyer Devuyst
Thinx

Only Charlize Theron Could Wear This To Cannes And Still Look Glam

533092560
Ian Gavan via Getty Images

This Hair Trend Will Have You Running Straight To The Art Store

Stencil Art Hair
instagram.com/smithanddavissalon

Agents 'Waved $20 Bills' In Ashley Graham's Face To Lose Weight

Ashley Graham
JP Yim via Getty Images

Aerie Ditched Photoshopped Ads 2 Years Ago. Here's What Happened Next..

Aerie
Instagram

Helen Mirren Proves You Can Wear Sheer Dresses At Any Age

Helen Mirren
Venturelli via Getty Images

Sir Mix-A-Lot Responds To Blake Lively's 'Oakland Booty' Post

Blake Lively
Instagram/blakelively

Proof The Grocery Store Is The Perfect #OOTD Backdrop

Selena Gomez Grocery Shopping
Instagram/selenagomez

The 'Side Boob' Bra Is Now Officially On The Market

Side Boob Bra
ASOS

The Internet Is Going Wild For This Real-Life Rapunzel's Hair

Rapunzel Hair
instagram.com/dashik_gubanova

Emily Ratajkowski Says Being A Sexy Actress Is Hard

Emily Ratajkowski
Taylor Hill via Getty Images

Here's Why Girls Are Rubbing Socks On Their Faces

Sock Makeup
youtube.com/mayratouchofglam

Assault Survivor Makes Powerful Gender Statement In Fashion Shoot

Isaac Keatinge
Heapsgay

Bella Hadid May Have Just Worn The Sexiest Dress Of All-Time

Bella Hadid
VALERY HACHE via Getty Images

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The Weeknd Thanks Prince, Canada Dominates The Billboard Awards

Weeknd Billboard Prince
Kevin Winter via Getty Images

How To Survive A Cottage Weekend When You Don't Like Cottages

Cottage
Instagram/jen815

Here Are The Products That Will Give You That Enviable Summer Glow

Summer Glow Makeup
Instagram/ctilburymakeup

Proof Araya A. Hargate Is The Style Queen Of Cannes

Araya Hargate
Ian Gavan via Getty Images

Here's How To Survive A Backpacking Trip And Still Look Instagram-Worthy

Woman Backpacking
Stanislaw Pytel via Getty Images

This Easy Nail Art Design Is 'Tie Dye' For

Nail Art
Kaitlyn Elisabeth Beauty

The 1 Drugstore Mascara Beauty Editors Swear By

Best Drugstore Mascara
Maybelline

Here's How To Cure Your Smelly Summer Feet

Woman Smelly Feet
Lane Oatey/Blue Jean Images via Getty Images

You Can Put It On Your Face, But Can You Trust It? Well..

Black Woman Applying Cream
ChayathornL via Getty Images

Here's The Lip Balm That's Made Us Love Glosses Again

Nudestix Gel
Instagram/nudestix

Here's What Everyone Wore To Cannes Film Festival This Year

Julia Roberts
Tristan Fewings via Getty Images

These Women Prove All Bodies Look Beautiful In Bikinis

Swimsuit Season
HuffPost Canada Style

Here's Why You Should Never Cry After A Spray Tan

Spray Tan Fail
imgur.com/user/thiscontradiction

Fashion Isn't Better Than Us Anymore, And That's A Good Thing

468136664
TPG via Getty Images

French Manicures Are Making A Comeback -- With A Twist

Nail Art
HuffPost Canada Style

The Best Beauty Looks From The 2016 Met Gala

Kristen Stewart
Larry Busacca via Getty Images

Best And Worst Dressed Stars At The 2016 Met Gala

Met Gala 2016 Best Worst Dressed
Getty Images

Yes, You Can Crimp Your Hair Using Tin Foil

Crimping Hair
HuffPost Canada