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It happens at moments when you least expect it: in the shower, while out for a run or, for me, right before falling asleep. Cultivating "a-ha" moments seems about as likely as forcing a pot to boil water faster, but there are tactics you can use to encourage them.
Here it is, the no holds barred answer of my top three truths about creativity. In my 12 years consciously studying my own creativity and those around me (and the 26 years I studied it unconsciously) I have found the following to be universally true...