At the time he banned soda drinks, New York mayor Michael Bloomberg's boasted, "This is the single biggest step any city, I think, has ever taken to curb obesity." While perhaps true, the billionaire mayor seriously oversold his 16-plus oz. ban, since the bylaw will not affect fruit juices or dairy-based drinks like chocolate milk. Yes, soft drinks are still consumed in too-huge quantities but, at this point, all parents know that they're bad for their kids. Infinitely more insidious, however, is juice.