How Creativity Can Benefit You in Business
Most of us grow up on the belief that we're either creative or not. The number of times I've had colleagues tell me that they "just don't think that way" is shockingly high. But in actuality, creativity is a learned skill. Most of us grow up on the belief that we're either creative or not. The number of times I've had colleagues tell me that they "just don't think that way" is shockingly high. But in actuality, creativity is a learned skill.
We are living through a massive structural transformation of the economy, similar in scale and scope to the shift from the Agricultural to the Industrial Age. Canada is shifting from the Industrial to the Creative Age, in which creativity has become the decisive source of competitive advantage.