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Brands Can Do Better Than Super Bowl Ads

Mitch Joel | Posted 04.06.2013 | Canada Business
Mitch Joel

It's the time of the year when brands are glued to their social media analytics to try and decipher if the millions of dollars spent for a 30-second spot was extended, enhanced and otherwise optimized by the traction that it may (or may not) have received in the social media space. But, here's the thing: what were the best two ads you remember from last year's Super Bowl? Any idea? Did it roll off the tip of your tongue? Are you currently a valuable customer of theirs?

Ad Nauseum

Carla Collins | Posted 10.22.2011 | Canada
Carla Collins

Is it just me or have many commercials gone from bad to downright scary? I can't help but giggle at the one that begins with a rather distraught young woman wearing a sad little hoodie announcing: "I found out about my feminine odor problem in the worst way possible." How? Through an intervention?